??Accelerate Your Deal: 3 Fast Actions

408 days. That’s the median sales cycle for Mid Market & Enterprise deals. (Outreach 2024 data )

The average startup saw a 24% increase in sales cycle. (Even worse in Enterprise.)

53% of forecasted deals slip. (Gong data)

WHY is this happening?

And HOW do we beat these odds, and actually accelerate our deals?

First the Why…

According to Gartner research , the purchase process is:

→ 70-80% Buyers researching on their own

→ 15-25% “Talking about you, without you”*

→ 5% Interacting with a seller

*???????? ???????????? ???????????? ???? ???????? Nate (?????? ??????????) ????????????????

Buyers are relying on their own research (and their own experience with tools & tech from their previous roles).

This not only decreases the time they spend with sellers, it increases the likelihood of “analysis paralysis”.

So in the 5% of time we DO have with Buyers - and the 95% of time in between -

HOW can we help deals move smoothly? (And even speed up!)

There are only 3 things that have worked for me:

1) Match their Urgency

2) Sell Between Meetings

3) Answer the Unspoken “What’s Next?”

This week, 397 sellers heard an in-depth “how to” about each of these 3 secret weapons.

And they saw 2 of my favorite tools that I swear by for accelerating deals.

If you missed the workshop, you can catch the replay & see the examples here .

One of the tools the attendees were most excited about was a Deal Room. (A Deal Room is where buyers can see all the demo recordings, Executive Summaries, case studies and pricing proposals all in one place.)

It’s a real pattern interrupt, and a differentiator. Plus, you get insights into how your buyers are interacting with it, so you can personalize your sales experience and access multiple stakeholders. Here’s the example Deal Room I showed .

I’ve partnered with my friends at Aligned to extend the offer from the workshop, so you can try it absolutely free .

Get so many kind notes like this after the workshop ??

So we decided to offer a workshop in September, to help you bring in those Q3 deals.

On Wednesday, September at 11am CST, we’ll be talking about The Top 3 Silent Deal Killers (and how to avoid them).

You can save your spot HERE .

As a newsletter subscriber, you are getting early access to the sign up.

Attendance will be capped at 500, and we almost ran out of room in the last workshop.

Don’t let a dying H2 deal make you miss your quota. Reserve your seat today , before we open access to the workshop on LinkedIn next week.

Whether it’s a stalled deal or something else, I’ll try to help any way I can.

(And if you'd like to get the weekly edition of this newsletter, you can sign up here !)

Rooting for you-

Krysten