Not able to scale up your business? You might be doing this wrong.
It's relatively simple to start and run a business, but what happens when you want to scale the business.
Many people dream of being entrepreneurs, and many are successful at it.
The ideal dream is to grow your business so much that it either outlives you or you're able to sell it for a significant amount of money. When you're thinking about that next big step, specific minor points can be kept in mind to help you achieve that goal.
A Clear Understanding: Often, things go wrong in a business, and you can't pinpoint why.
?Maybe you invested in a poor marketing campaign, targeted the wrong consumer base, or launched a product at the wrong time. It could be loads of things,?but the main problem is almost always a lack of clarity.?To scale the business, you need to know your target audience and what they want. Could you do it if you have to engage in focus groups, multiple trials, or extensive research? This clarity in understanding what the customer wants will help you scale the business.
Better Focus: Don’t Babysit
Being an entrepreneur doesn’t mean babysitting or spoon-feeding your entire team. Don’t waste time putting out fires or doing tasks that others can do. Hire an ambitious and vibrant set of people and allow them to do their jobs. This makes it easy to focus on more significant, critical business decisions. When you make your task list for the day,?remember that you've got only 8 hours to complete it.?So, focus on achieving a few essential tasks to lead you towards your finish line.?
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Successful Execution: Plan Execute, Plan Execute, Plan Execute
Once you've figured out the first two points, this one will be easy. A robust and achievable plan must be implemented; a wavered program will not yield any desired result. Here's also where your business strategy will be of use;?figure out 3 or 4 key points that need to be focused on?and achieved in the year, and this will help you curate a constructive plan that, when executed, will take your business in the direction you want.?
As an entrepreneur, you've got to learn to focus on the right things and leave the daily business operations to the team.?
When everyone works in sync and understands the end goal, you will surely succeed in scaling the business.?
I wish you a great career ahead! Best, Varun Dhingra
Varun Dhingra?is an occasional writer who writes about career, entrepreneurship & personal finance. He is an ex-investment banker and currently serves as the CEO of?Renous Consulting , which provides Talent Solutions to Global Clients. He is also the Chief Curator of?#LifeAroundBlueGrayBlack , a career-building show.
Founder @Thewoomag | Content Strategist and Marketer| Driving Business Growth @KontentCraft | Elevating Brands with Authentic Human Content that connects | Celebrating Women’s Stories | Tech lover
2 年Hi Varun, Thanks for this write-up. Yes, I agree that it is crucial for startups wanting to scale up to hire a competent team. Make them independent and focus on building business.
Digital Wellness Coach helping teens and tweens navigate the digital world safely, mindfully, and confidently
2 年Great thoughts Varun!! I believe having a purpose, an anchor can be a deal breaker here!! At any point be it the highs or lows in business if you stay true to’why you started what you did’ you will somehow end up at the right place!!one should never lose sight of that !!