9 Tactics To Improve Agency Deal Close Rates
Mark Colgan
B2B Sales Consultant by day, helping Fractional Executives & Consultants land their next clients consistently by night | Clay Creator
As an Agency Owner, it can often be hard to know exactly how to increase revenue.
The default strategy is to generate more pipeline.
But this is a mistake...
If your sales process is inefficient.
Before focusing on any net new pipeline activity, you need to make sure that you're not loosing money from existing deals.
In this video I walk through 9 improvements to the sales process for an agency client I'm working with.
In the first 30 days we:
? Developed detailed ICP and Personas
? Improved the ‘schedule a call’ process
? Started using Fathom.video to record discovery calls
? Created several sales assets to support deals
? Implemented a discovery call script
? Improved the post discovery call email follow ups
? Added custom fields and automations in the CRM
? Introduced daily, weekly, monthly sales tasks
? Improved the Proposal content
I also share how these improvements are focussed on closing more deals and why this is important.
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I generate pipeline for agency owners that actually increases revenue, not just booked meetings. Within 60 days.
??♂? Want to book more meetings and close deals faster in your agency??
Check the link in my comments. ??