9 Most Common SEO Questions
Mazharul Islam (Maz)
WordPress Web Developer / Google Ads Specialist / Paid Media Expert / Performance Marketing / Offering WordPress and Google Ads PPC Services / Let's Connect ??
What is a SEO audit?
A SEO audit is a process of analyzing how well your website relates to best practices and it is the first step in creating a successful digital marketing strategy.
A search engine optimization audit (SEO audit) will help you identify and address potential issues with your website that are holding you from achieving a better ranking in the search engine results pages (SERPs).
SEO audits allow companies to conduct a comprehensive analysis of their web presence in order to determine how well it aligns with best practices and determine what adjustments need to be made.
An SEO audit can be done by an agency or an inside team, but both approaches have their advantages.
The agency would have more experience with various tools and techniques while the inside team could offer more detailed insights into your specific industry or geographic region.
Today, it’s not about ‘Getting the Traffic’ It’s about ‘Getting the Targeted and Relevant Traffic.
What are the steps in SEO audit?
SEO audit checklist for 2023
What is a good SEO page score?
A good SEO score is between 80-100. A score in this range indicates that your website is meeting the top quality standards for search engine optimization.
Above a score of 100, a website must be achieving exceptional results and outperform most competitors in their industry.
A higher page rank means that a user is more likely to see your website among the first few links on the SERP (Search Engine Results Page).
A site with a page rank higher than 100 can have an adverse effect on your rankings because it will often be seen as spam by search engines and penalized or removed from their index altogether.
So if you want to increase your traffic, make sure to keep your SEO score below 100.
What is a good SEO keyword difficulty score?
A good SEO keyword difficulty score is from 30% to 70% and moderate difficulty.
This SEO keyword difficulty score is based on the number of competitive keywords for the long tail phrase.
Google Adwords Keyword Tool has an option for competitive search volume.
What are the 3 types of SEO optimizations?
On-page SEO:
On-page SEO is all about what you put on your web pages, blogs, product copy, and web copy. So this includes headlines, meta descriptions, production value of video content or images you use (i.e.: high quality), and the overall quality of your site design.
Off-Page SEO:
Off-Page SEO is mostly about what you do outside of just the web pages like social media marketing and targeted link-building campaigns to name a few things.
It’s also about how well your site ranks in search engines like Google when people type in something related to what you offer.
Technical SEO:
Technical SEO is a set of different practices that improve the relevance and indexing of websites with search engines. It also helps bots crawl your site for indexing.
领英推荐
It is not just about getting on the first page of Google, it's about getting on all pages of Google.
When you are building your website and want to rank in search engines, you need to perform Technical SEO tasks to ensure your site gets found by bots and indexed properly in order to get higher rankings on the first page.
SEO isn’t about gaming the system anymore; it’s about learning how to play by the rules.
How many h1s should a page have?
The h1 tag is the most important tag on a website. It should be used to promote relevant content, not as filler.
When there are multiple h1 tags on a page, it is difficult for the spiders to know which one is more important and they will not rank you well in search results.
Some people like using many different headings throughout the page because they think it looks better and improves the readability of the text.
But it does not accomplish what we are trying to do with headings – get noticed by the spiders and rank well in search engine results.
This false belief also makes us forget about our content hierarchy - if there are too many h1 tags, then it becomes hard to decide which heading should be seen as more important or relevant than others.
What are the two techniques of SEO?
White Hat SEO techniques are part of a good design because search engines recommend them as one. They include elements like keyword research, user experience, and on-page optimization.
Black Hat SEO is to use techniques that search engines do not recommend. They include things like buying backlinks and keyword stuffing.
My rule of thumb is building a site for a user, not a spider. – Dave Naylor
What are the Common SEO Mistakes?
Mistake 1: Not Knowing Your Audience
Mistake 2: Not Having an SEO Plan & Roadmap
Mistake 3: Creating the Wrong Type of Content
Mistake 4: Publishing Non-Original Content
Mistake 5: Skipping Title Tags & Meta Descriptions
Mistake 6: Missing Quality Links
Mistake 7: Going Astray with Your Internal Links
Mistake 8: Not Investing in a Fast & Mobile-Friendly Experience
SEO is only not seen as rocket science by those who already know it. – Danny Sullivan
How long does it take for SEO to work?
SEO is a success over a long time period and there is no way to achieve success with it overnight. SEO does not work wonders for your website.
It can take months for a webpage to rank top on Google and you need to be patient if you want your site to benefit from the benefits of SEO.
When it comes to the topic of how long it takes for SEO to work, if you are looking for immediate results then search engine optimization is not the answer.
It takes time and patience and will gradually improve your overall exposure on search engines as well as drive more traffic toward your site.