The 9 Employee Experience Categories

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Where does your company fall on the employee experience spectrum?

There are more options than just being good or bad at employee experience. I created nine categories that can apply to organizations based on the three employee experience environments: culture, technology, and physical space:

Inexperienced companies are poor in all three areas. Employee experience isn’t a consideration for companies stuck in old-fashioned, hierarchical practices.

Then there are three types of companies that excel in just one of the employee experience areas. 

• Technology emergent companies are good at technology but poor at culture and physical space. Employees may have the newest devices and software but not the culture and environment to support their use.
• Physically emergent companies are good at physical space but poor at culture and technology. These companies have flashy offices and lots of perks, but employees aren’t engaged and don’t have the right tools.
• Culturally emergent companies are good at culture but not at physical space or technology. They stick to their mission or values, but employees are held back by a lack of tools, training, and flexibility.

The next level up is companies that are good in two areas. 

• Enabled companies are good at physical space and technology but poor at culture. Employees have the tools and space to work, but the structure and environment are lacking.
• Empowered companies are good at culture and technology but poor at physical space. Employees would excel if it weren’t for a poor office space or WFH setup.
• Engaged companies are good at culture and physical space but poor at technology. These employees want to do their best work but don’t have the technology to back it up.

The final level is companies that focus on all three areas of employee experience.

• Pre-Experiential companies are good at culture, technology, and physical space. They have a well-rounded approach to employee experience.
• Experiential companies are amazing at culture, technology, and physical space. Very few companies hit this point, but the ones that do crush the competition and create an environment of engaged and empowered employees who can make a difference.

Where does your company fall in these categories? By identifying where you are now, you can identify areas for improvement to help your company move towards the ultimate goal of being an experiential organization.  

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Companies with better employee experiences have more engaged and productive workers, higher profits, and the ability to attract and retain talent. In today’s competitive talent landscape, companies can’t afford not to invest in employee experience. Download your copy and start creating better experiences for your employees and customers today!

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