8 ways to follow up
It's the 12th Newsletter
So, My LinkedIn friend, this is what I have for you
8 ways to follow up
After a pitch, you still need to work to lock your customer, and for that, you have to keep interacting with them, and a way to do it is follow-ups,
A sales follow-up is what you do after your initial pitch to encourage the prospective customer to take action.
All the statements that I'll show can be used in emails, SMSs, WhatsApp, Instagram, or even on voice notes
I have created an 8-step follow-up process to ease your task and we will use the templates as follows...
1. I am puzzled - Just send this plain text and most people reply back with "what?" and after that reply, it is where you start the game
2. You must be lost; I am sending a search team - A funny way to make someone respond
3. I am sorry please accept my apology gift - Send them a digital gift with the apology that it was your mistake that you were not able to explain to them the value of the product
4. Abandon hopes close (are going great but I want to make this 12 week to 12 months) - Give them an extra super crazy bonus with an urgency that will make them buy it today
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5. There is only "X" reason why you haven't responded yet - Tell the objection and the answer of it yourself
6. 3rd person testimonial (you don't trust me coz you have not met me. testimonial makes a message for them personally) - Someone who is your customer and is saying the name of the prospect in a video which is super powerful.
7. Change the voice (ask anyone to praise you and send them that audio or video) - Send a voice note where someone is praising you.
8. Email them a case study a day - If they haven't responded till now then keep on sending them a case study or a testimonial a day till infinity. Remember that if the follow-up is automated then keep on doing it.
Use it step by step, use number 1 the very first time you follow up, number 2 for the second follow up and so on.
Create an email, WhatsApp automation. SMS automation based on each point with focus on what the point tells you to do.
Creativity and structure in follow-up emails will attract the most people, use it to your advantage.
Follow up more!
- Aman Pal
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