As early adopters we always redirect our clients to utilizing marketing new techniques in their business, and as 3D modeling has been the new trend for the past few years, here are 8 reasons why you should consider 3D modeling in your marketing strategy as well.?
- It’s cost-effective. Yes, hiring a 3D designer can cost you relatively a lot of money, but so do photographers,? locations, lighting equipment, and photo editors. at the end of the day, the conversion rate is incomparable, as interactive 3D campaigns have witnessed a 40% increase in conversions according to VentureBeat.?
- It improves your brand image. 3D modeling presents your brand as modern and makes you stand out from the crowd. Which in return, shall increase your brand awareness.?
- It sells a whole experience, not just a product. Customers always fall for products they imagine themselves using in real life. That’s exactly what Baccarat did on their website; they offered 3D models for their chandeliers that you can customize according to your needs (no. of lights, size, and color). In addition to that, you can place the chandeliers in any place you want by uploading a picture of them.?
- It easily presents your products in high quality. It only takes one 3D model to present your product in the most realistic parameters. which you can also fit in any context that matches whatever direction or vibe your campaign adopts.?
- It gives you more control. 3D modeling gives you control over the smallest details, which takes a lot of time and effort if photoshopped,? to get the most realistic detailed result without turning out over processes or over photoshopped.
- It’s prototype free. Mock-ups can take a long time to be edited and produced for photography and that can delay the photoshoot. resulting in delaying the whole campaign. But when it comes to 3D modeling you will save time and money.?
- It’s flexible. Sudden changes can happen anytime and it could be a crisis. But not in 3D modeling as it can be resized and edited to fit in any campaign.
- It increases your engagement rate. Amazon has discovered that user engagement increased by 66% with a 3D technology configurator compared to 2D marketing solutions.
Do you still see it as a luxury? Yeah, We don’t think so. Now you can contact us to get the ultimate usage of 3D modeling for your business growth, it’s a solid spell ;).?
