8 Mistakes in Australian Award Writing and How to Fix Them

In the highly competitive landscape of Australian business, every company aspires to be recognised as the best in their field.

Well, who doesn’t, right?!

Whether you’re aiming to secure a prestigious title, make it among the Top 50, or simply earn the respect and acknowledgment of your industry peers, awards hold a special place in the hearts of businesses.

What’s an award submission?

Before diving into the intricacies of award submission, it’s essential to understand what it entails.

An award submission is your opportunity to showcase your brand’s excellence and accomplishments. It’s a chance to communicate to the world what you already know – that your brand is the best in your field!

Business Awards also convince your audience, both existing and potential, that your business is not just trustworthy but outstanding.

But why submit an award for your business?

It’s pretty straightforward, really.

There are several benefits to submitting (not even winning) an award:

1. An award gives your brand external recognition and credibility.

2. Being nominated for an award validates all the work that you do.

3. Awards give your brand a competitive advantage.

4. A business award is also a great way to position your brand as an industry leader.

5. Being up for an award boosts your team’s morale.

How to write a winning business award submission

With the motivation to submit for awards established, let's delve into the art of crafting a winning award submission.

To guide you as you prepare your next award submission, we’ll explore eight common mistakes and provide a comprehensive guide on how to fix them.

8 common mistakes in award submission writing and how to fix them

Mistake #1: Not answering the question.

Thoroughly analyse each question, highlighting keywords and breaking down the enquiry into its individual components. Before finalising your response, you can try to answer in bullet points to ensure you cover all aspects of the question. Then, organise your answers from there and make sure to include all the points.

Mistake #2: Failing to follow award submission guidelines.

Diligently read and follow the instructions presented in the award application.

If the question has multiple parts, ensure that you address each aspect. Adhere to the specified word (or, in some cases, character limit). Check the submission period and be sure to provide answers that are within the given time frames.? If there are additional requirements, be sure to follow the format of the documents requested. And MOST IMPORTANTLY, be completely aware of the deadlines.

You may think that these are not really part of the award judging criteria, but following the rules can never hurt your case.

Mistake #3: Weak storytelling.

Diligently read and follow the instructions presented in the award application.

If the question has multiple parts, ensure that you address each aspect. Adhere to the specified word (or, in some cases, character limit). Check the submission period and be sure to provide answers that are within the given time frames.? If there are additional requirements, be sure to follow the format of the documents requested. And MOST IMPORTANTLY, be completely aware of the deadlines.

You may think that these are not really part of the award judging criteria, but following the rules can never hurt your case.

Mistake #4: Lack of supporting data and evidence.

Diligently read and follow the instructions presented in the award application.

If the question has multiple parts, ensure that you address each aspect. Adhere to the specified word (or, in some cases, character limit). Check the submission period and be sure to provide answers that are within the given time frames.? If there are additional requirements, be sure to follow the format of the documents requested. And MOST IMPORTANTLY, be completely aware of the deadlines.

You may think that these are not really part of the award judging criteria, but following the rules can never hurt your case.

Mistake #5: Disregarding passion and enthusiasm.

Remember that your readers are human and appreciate a compelling narrative. Take them on a journey through your challenges and make them go “Oh no” as they read. Then, take them into the path of your success, making them go “Wow!” as they experience your innovative ways through the submission.

Infusing emotion into your submission is always a sure way to create a memorable impact.

Mistake #6: Leaving the award writing to AI.

Consider using AI in combination with human expertise to craft your submission.

By blending automation with personal insights and creativity, you can create a submission that truly distinguishes your brand from the competition. You can either do this on your own or work with a team of professional Award Copywriters who can help you sort your ideas and turn them into a compelling award submission.

Mistake #7: Skipping proofreading and editing.

Make it a habit to review and edit your submission as you write and conduct a final review before submission. You can also get someone else to review your work for an additional, objective perspective .

Mistake #8: Rushing the process.

To address this mistake, allocate sufficient time to craft your submission. You can check potential awards you can enter and note the deadlines on your annual calendar.

So, if you find yourself time-poor or spread too thin, you can consider seeking professional assistance to ensure your submission meets the highest standards.

How can Melotti Content Media help you write business awards?

At Melotti Content Media, we understand that you want to get cut through in a competitive Australian market and get business recognition that will propel business success.

However,?you may find that?you’re?time-poor and spread thin or you still have a lot of unanswered questions.????

You don’t need to worry.

If you’re looking for professional help with your award submission, Melotti Media can assist you in bringing out your best ideas and capturing your hard work in writing while you focus on what matters most to you – growing your business.??

Let’s start winning the awards your business deserves!??

To speak to your trusted Australian Message Marketers and Sydney award copywriters, email us at [email protected] or phone 1800 663 342.

The?Melotti Content ?Media Team

Christopher Melotti + The Melotti Content Media Team

www.melottimedia.com.au