8 Game-Changing Smartphone Trends That Will Define 2025
Bernard Marr
?? Internationally Best-selling #Author?? #KeynoteSpeaker?? #Futurist?? #Business, #Tech & #Strategy Advisor
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As in just about every other field of technology, AI will undoubtedly continue to be the key driver of innovation throughout 2025. Increasingly, it will also become the channel through which handset manufacturers will seek to differentiate their offerings in what has undeniably become a somewhat homogenous market.
However, breakthroughs in screen technology, battery and form factor will continue to push our ever-present electronic companions into new territory. So let’s take a look at the key trends shaping the world of smartphone technology over the coming 12 months.
LLM-Powered Voice Assistants
Perhaps the most transformational application of AI within the smartphone ecosystem this year will be the ongoing addition of LLM functionality to AI assistants, as we've seen this year with the addition of Apple Intelligence to Siri and the merging of Google’s Gemini with Android. This means we can expect the conversational abilities of our phones to become more natural and human-like, particularly as we see elements of technology such as ChatGPT’s Advanced Voice Mode begin to creep into smartphones.
AI-Powered User Experience
Aside from LLM-powered voice functions, we will continue to see AI improving user experience in more subtle ways, such as prolonging battery life, optimizing storage and enhancing camera functionality. As developers and manufacturers look for innovative ways to improve UX, I anticipate that we will see a move towards more predictive use cases as devices become capable of anticipating user behaviors and intuitively allocating resources in a more personalized way.
Privacy And Security
As our phones become capable of knowing more about us through their scanners and sensors and become more essential to our lives, the importance of keeping them secure increases.
This year, we've seen innovations such as theft detection ability, which is capable of automatically securing a device when it rapidly moves away from its owner. We can expect to see continued development of features, leveraging encryption, biometrics, and on-device AI, designed to protect the valuable data they hold.??
Not-So-Smart Phones
As the subset of phone users suffering from “feature fatigue” grows, I expect we will see continued interest in the niche but growing field of basic “dumb” phones. These minimalist devices are designed to reduce the impact on users’ lives of the many distracting influences of feature-rich phones. Or just provide a secure device that won't mean the owner's life effectively disappears when the handset is lost or stolen!
More Affordable Multi-Screen Displays
Dual-screen displays have been around for a while now, and this year, Huawei launched the first (very expensive) tri-screen model. This push for expanding screen real estate without increasing device size shows that the smartphone-buying public has an appetite for devices with larger displays and innovative form factors, even though current models are pricey. This means that it’s likely we’ll see the emergence of cheaper models in the near future.
Sustainability In Smartphone Manufacture And Design
With consumer behavior increasingly driven by environmental concerns, manufacturers are responding by adopting more sustainable practices throughout their product lifecycles. Apple and Samsung have both increased the percentage of recycled materials going into their devices, and this trend is likely to continue into 2025. Apple, in particular, has said that it intends to achieve 100% usage of recycled cobalt in its batteries by this year. We are also seeing a switch towards greater use of modular parts, such as batteries and screens, which can be replaced easily in order to improve repairability and recyclability, improving product life spans.
Better Battery Technology
New developments in battery technology will continue to reshape the smartphone user experience throughout 2025. Major manufacturers, including Samsung, are known to be working on developing solid-state batteries , which will vastly improve the lifespan and charging speed of the power cells used in our devices. They are also less prone to overheating and could solve safety issues and reduce incidents of battery malfunction. And Apple is expected to debut an entirely new model of battery in 2025, designed in-house and offering vastly improved performance. We can also expect continuous incremental improvements such as better wireless charging and AI battery management.
Enhanced Connectivity Solutions
While many locations are still waiting to benefit from the rollout of true 5G networks, other advanced networking solutions promise to revolutionize the way we use smartphones in the near future. One of the major innovations is the rollout of satellite networks – most famously Elon Musk’s Starlink – which aims to provide global mobile broadband coverage. This could see mobile coverage expanded to even the most remote regions of the planet, as well as providing resilience in the face of technological breakdown or natural disasters in currently well-connected areas.
About Bernard Marr
Bernard Marr is a world-renowned futurist, influencer and thought leader in the fields of business and technology, with a passion for using technology for the good of humanity. He is a best-selling author of over 20 books , writes a regular column for Forbes and advises and coaches many of the world’s best-known organisations.
He has a combined following of 4 million people across his social media channels and newsletters and was ranked by LinkedIn as one of the top 5 business influencers in the world. Bernard’s latest book is ‘Generative AI in Practice ’.
OK Bo?tjan Dolin?ek
Principle Portfolio Manager at LinkedIn
1 周Great advice
Co-Founder and CTO at Pratiti Technologies | Leading Digital Transformation with Digital Twins, AI, IOT
1 周Battery tech advancements, especially solid-state batteries, could be a game-changer for smartphone longevity and safety.
CEO at xLM | Transforming Life Sciences with AI & ML | Pioneer in GxP Continuous Validation |
1 周The convergence of AI and smartphone technology is set to redefine our interaction paradigms. Imagine a future where AI-driven predictive analytics not only enhance UX but also revolutionize personal health monitoring through real-time data analysis. As we move towards 2025, the integration of AI with augmented reality (AR) will transform our visual experiences, making AR a staple in daily smartphone use. The fusion of these technologies will undoubtedly set a new benchmark for innovation.
Impact 02 Award Winner ?? Helping Purpose Driven Entrepreneurs Launch and Scale From Zero to $50 Million | Follow Me For Systems On Sustainable Growth ??
1 周Exciting to see how AI and sustainability will reshape smartphones in 2025. Bernard Marr