8 ChatGPT prompt examples to level up your marketing game

It's time to talk about ai and the impact it will have on marketing workflows. I'm not just talking about the future; I'm talking about the NOW. Tools like OpenAI's ChatGPT are here, and they're ready to help you dominate every aspect of your marketing, from branding to email and everything in between. So, buckle up, and let's dive in together!

The penny dropped for me this last few weeks when I started using ChatGPT daily and now its quickly become a critical part of our teams productivity and ability to move fast and win. Here's an example; i recently commissioned an article on the microbiome from a famous journalist. I was charged $1 per word and it took a week to deliver the article. I then had to proof it, provide feedback and wait another 3 days for the final result. I gave ChatGPT the same brief and had an article in 13 seconds. I made no changes and sat back to compare the two. I hate to admit this but speed aside - I think the ChatGPT article was more engaging and read better!

Will it replace jobs? No, I don't think it will replace all the jobs - but it will change the nature of the competiton. And marketers and journalists will need to embrace this technology as a means of increasing the quality and frequency of their output. The creative minds, the early adopters and the smart decision makers will win.

Here are the key areas that ai will impact marketing

1. Data Analysis and Insights: AI doesn't sleep. It's crunching numbers 24/7 to give you the insights you need to make data-driven decisions and connect with your audience.
2. Content Creation and Optimization: Tools like ChatGPT create top-notch content that matches your brand voice and converts. It's like having a team of expert copywriters working for you. We've already been using it from script writing to postcopy and everything inbetween.
3. Targeting and Segmentation: AI's got your back, analyzing user data to find your target audience and craft the perfect message.
4. Briefing your teams and agency partners. I used to spend days writing the perfect brief and would often procrastine on getting started until I new the answer in advance. I no longer hesitate to dive in and often have a brief ready in a matter of minutes.

Here's 8 areas and prompt examples you can use right now

Now, let's get down to the real stuff. How can you use ChatGPT to dominate every aspect of your marketing? Let me break it down for you:

1. Branding: ChatGPT is your branding mastermind. Whether you need a killer tagline or a mission statement that resonates, all you have to do is ask. Very short prompt example: "Generate a catchy tagline for a vegan protein bar."
2. Content Marketing: Say goodbye to writer's block. ChatGPT can create blog posts, social media content, and more that align with your brand and engage your audience. Very short prompt example: "Write an intro paragraph for a blog post about the top 5 email marketing trends in 2023."
3. Email Marketing: From personalized emails to killer subject lines, ChatGPT will help you crush your email campaigns and drive conversions. Very short prompt example: "Create a compelling subject line for an email promoting a summer sale."
4. Advertising: ChatGPT is your personal ad copy machine. It can generate attention-grabbing headlines and ad copy that drives click-throughs and conversions. Very short prompt example: "Write a Facebook ad headline for a new fitness app launch."
5. Social Media Management: Engage your audience and grow your brand with AI-generated social media content. ChatGPT can even help you respond to comments and messages. Very short prompt example: "Craft a tweet promoting our latest podcast episode on AI in marketing."
6. SEO: Level up your SEO game with AI-generated keyword recommendations and content suggestions. Very short prompt example: "Suggest 3 long-tail keywords for a blog post about influencer marketing strategies."
7. Brief Writing; need a new brand or campaign. This ones works a little different and you will want to tell ChatGPT to ingest lots of previous brand content before briefing it. "Write me a brief for a ecommerce strategy for a supplements brand that is focused on the AU/NZ market and needs to scale within 3 months time. Consider a budget of 10-20k per month".
8. Project Planning: put your milestones in and key steps. Then ask ChatGPT to " Break down project X, into these key steps and provide me with a detailed timeline include key tasks, key personal and budget to launch in x months time". This will not be perfect but will give you a template to tailor to your needs.

The bottom line: AI is here, and it's time to embrace it or risk getting left behind. Using tools like ChatGPT can help you crush your marketing game and stay ahead of the competition. So, don't wait; start integrating ChatGPT into your marketing strategy and watch your business grow. Remember, the best time to start was yesterday, the second-best time is NOW. Let's crush it!