75Hard isn’t really hard, this is…

You've probably heard me talk about the #75Hard program.

I might sound like a broken record at this point.

But this newsletter is not about the program itself, it's about the voice in our head that tries to talk us out of doing the hard things.

#75Hard isn't the hard part of the program, it's completing the next 3 phases.

And this is where the voice that makes you think you don't need to do the next hard thing comes in.

Let’s get to it.

??? The voice that never shuts up

When I first started 75Hard, it was a big deal.

Drinking a gallon of water, doing two workouts, reading 10 pages of a book, sticking to a diet, and taking progress pictures daily for 75 days felt like a massive shift.

But now?

75Hard doesn't feel "hard" anymore. It has become part of my routine.

I completed phases 1 and 2, and I'm starting the final phase 3 of the program tomorrow.

This phase requires the same six tasks as 75 HARD along with:

• 3 critical power list tasks (in addition to your five normal power tasks)
• 5-minute cold shower
• Talking to a stranger (a conversation past a simple "hello")
• One random act of kindness

When I started to gear up for this final phase, that little voice piped up.

"Why do you need to do this?"

"Why bother with more?"

"Do you really need to push further?"

"You've already proven yourself."

"Talking to a stranger every day?"

"Random acts of kindness? That sounds inconvenient."

This wasn't the voice of laziness, it was the voice of comfort.

It knew my baseline and wanted me to stay there.

It makes it clear that the voice doesn't go away.

It gets sneakier, smarter, more logical, and more convincing.

The more you level up, the more it levels up with you.

...

This morning, another edition of my newsletter landed in subscribers' mailboxes - did you get it?

If not, I shared how my ego” voice tried talking me out of completing a transformative mental toughness journey that helps:

1. Build discipline to power through daily non-negotiable tasks
2. Transform habits to align with long-term growth and success
3. Create a bulletproof mindset to overcome obstacles and self-doubt
4. Develop mental fortitude to push through physical and emotional challenges

You can read it here. And make sure to subscribe (it's free) so you don’t miss it next week.