75% of agencies said this about email ?? —?EcoSend Weekly
Hello!
This week,?we’ve?been busy writing up your unmissable guide on?7?email strategies that generate revenue. ?? ??
It’s?also time to generate?yourself?a cup of tea?(Americans?use a kettle plz ??)?because in this?week’s?edition, we have news of the most effective marketing method according to new research.
Before we continue, if your business has?a large?email list and?you're?in search of?a new email platform,?there’s?still time?to book a free demo of EcoSend?before Christmas.?
We look forward to meeting you, and once?again?make sure you bring tea for that?too?as?we certainly will. ???
Until next week,??
Rachael
Question of the week:?Last year, how many emails were sent worldwide? You will find the answer at the end of this article.
EMAIL COMES OUT TOP FOR THE MOST EFFECTIVE MARKETING CHANNEL
A new study published by Statista reveals email is as powerful as ever ?? ??
Better late than never, as?Statista has just published a study?it completed in 2019 involving 435 marketing agencies across the globe.?
Specifically, the agencies and in-house marketers?were asked?to rate the effectiveness of each?of the marketing channels they use.?A whopping?75% of marketing agencies?voted email as their most effective growth tactic.?
While Statista may have taken its sweet time to publish the data,?the power of email has actually since?grown exponentially.?With over 4 billion?users of email, Statista adds that by 2028, email will generate?$18.9 billion?in global revenue.?
If you’re looking to grow your business, it’s time to?jump on the email marketing train?if you haven’t already!
17 WAYS TO BECOME A MORE SUSTAINABLE BUSINESS IN 2025
Don't know where to start when it comes to lowering your carbon emissions as a business? Here are some handy pointers!
Whether your business is required to produce ESG or CSRD reporting, or if you?just?want to do your bit to help the planet, this one’s for you.
The EcoSend team has put together a guide on?ways you can make?your business more sustainable. From quick wins to long term gains, there’s something that every company can learn from.
Despite what you might think, becoming a greener business doesn’t always mean?having to make?sacrifices. That’s because many of our tips could reduce?youroperating?costs,?and even help you win new customers by demonstrating your commitment to the climate.
IN THE PRESS
The environmental stories you need to know about this week
?? - Half of all UK new housing developments not?meeting?biodiversity requirements?- Despite mitigating harm against nature being a legal requirement for new build properties, a recent survey of over 6,000 new developments found that half of developers are not complying with the regulations.?
?? - Forever chemicals found in global mineral water supplies?- The forever chemical TFA?which?is?thought?to stem from the use of?pesticides?has been detected in 10 out of 19 mineral waters tested in Europe.?
?? - Largest ever coral reef ever discovered?- Scientists have recently uncovered a 34 meter wide coral reef in The Solomon Islands. The species called Pavona clavus?is thought?to be around 300 years old.
?? - Recycled carpets can now be turned?into concrete?- RMIT University in Australia have pioneered a new technique to turn old carpets (which are notoriously difficult to recycle) into?stronger?and crack-resistant concrete blocks for the construction industry.?RMIT adds?that “70% of all textile waste would be suitable for conversion into reusable fibres.”?
HELLO. IS IT EMAIL YOU'RE LOOKING FOR? ??
You’ve?probably noticed from the electricity bill busting light displays adorning your?neighbour's?home that Christmas is coming.?
But before we enter a two week malaise following the decimation of countless rounds of Pringles and?McVitie's?Family Circle biscuits (these views are mine and necessarily those of my employer)—we’d?like to know if we can help you at all?
???Some of the most common questions our support team have had in the last few weeks include:
We?also had one email asking if we sell stainless steel pipes?
We?don’t. But?if you have any questions about EcoSend?our?CEO ( James Gill ) will personally assist you in the run-up to Christmas.?
Think about?it,?what could be better than starting 2025 with the?very?first email you send reducing your?business’s?carbon footprint? ?? ??
Choose your EcoSend plan today?and?we can make that happen for you!
Answer:?347 billion emails. Source: Statista
#EcoSendQuote
“Sustainability, ensuring the future of life on Earth, is an infinite game, the endless expression of generosity on behalf of all.”
— Paul Hawken