7.23.21: The Latest Subscription News
We’ve been putting together our weekly subscription news roundup for several months now, and we'd like to say thank you to all who have?subscribed?and find value in it. We’ve also noticed a trend — recurring revenue opportunities in the freelance space are on the rise. It's no surprise, really, when we consider that the COVID-19 pandemic spurred a renaissance for alternative money-making ideas.
In today’s top story, we share how Tumblr is giving bloggers a chance to charge a subscription fee for the work they share on the platform. If you are an expert in your field and have a knack for writing, now may be the time to consider an additional revenue stream. Perhaps blogging isn’t only for SEO. Could it be your next money-maker?
Every week, we highlight the biggest news happening in the subscription economy. Our hope is to inspire you to glean from what other successful recurring revenue merchants are doing, and we scour the web so you can stay current without getting buried in content. We also accept submissions, so please share your latest business news for consideration.
This Week’s Five to Thrive
Let’s get into it...
Tumblr Starts Letting Bloggers Charge a Subscription
Tumblr is offering its writers a way to make money off their work: charging a subscription. The 14-year-old blogging platform is starting to add the ability for writers to put their posts behind a paywall. The feature, called Post Plus, lets creators offer a $3.99, $5.99, or $9.99 per month subscription, which will give readers access to any posts they decide to designate as for subscribers only. For now, the feature is available in a “limited beta” for select creators only.
Read the full story on TheVerge.com.?
Tesla’s Latest Boost And Automotive Subscriptions’ Shifting Future
As of the Tesla app’s latest update, consumers have the option to purchase the firm’s subscription-based Full Self-Driving package. Tesla is not unique in the automotive industry in pushing into the world of subscriptions. Over the last several years, the likes of Toyota, Mercedes, Volvo, Tesla and BMW have all announced their individual takes on auto subscriptions. Unlike Tesla, which sells the cars and centers its subscription service on its self-driving capabilities, however, most other automakers are offering subscriptions to the cars themselves — offering users an ability to continually trade in and trade up their cars.
Read the full story on PYMNTS.com.?
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Startups and Investors are Turning to Micromobility Subscriptions
Across the United States, Europe, some of Canada and at least eight Middle Eastern cities, existing mobility companies are adding a subscription business line to their repertoire, and entirely new companies are being formed on the basis of the hardware-as-a-service model. But will this new playbook push the unit economics of micromobility in a positive direction? And what will determine which companies win at the subscription game?
Read the full story on TechCrunch.com.?
Some of The Best Subscription Boxes for Men
When it comes to discovering new tastes, new gear or a new hobby, it is hard to beat a subscription box. Subscription boxes can make an excellent gift — if you know what someone is into, get them a box to match. There are many to choose from in 2021, and here’s a roundup of 15 subscription boxes that will give your husband, son, father, brother or other men in your life something to look forward to.
Read the full story on GearPatrol.com.
Bumble’s NYC Restaurant Adds New Flavor to The Subscription Dating App
Popular dating app Bumble is launching a new brick-and-mortar restaurant in New York City. Bumble Brew will open this Saturday, according to Bloomberg. This is a recent example of experiential marketing (when a company builds brand awareness by bringing a physical experience to consumers). In Bumble’s case, its restaurant seeks to bring an authentic dining and social experience to NYC residents, helping them forge connections outside of the app.?
Read the full story on SUBTA.com.
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