7 Ways that Brands can Optimize their Domestic and International Logistics
Malvika Patel
Editor and VP at Beverage Trade Network, USA Trade Tasting, London Competitions, Cannabis Drinks Expo, IBWSS, Sommeliers Choice Awards, Paris Wine Cup, and More!
Thomas Barfoed, Managing Director at JF Hillebrand USA, discussed the “7 Ways That Brands Can Optimize Their Domestic and International Logistics” at USATT 2017.For example, he discussed how small and mid-size brands can optimize their shipments to the U.S., what logistical factors might impact margins and pricing, and how different modes of transportation can impact your go-to-market strategy.
About Thomas Barfoed
Thomas Barfoed is the Managing Director at JF Hillebrand USA, a company specialized in global logistics for wines, spirits, and beer. In the 17 years, he has been with the company. Thomas has held various leadership roles in key wine and spirits markets – starting first in his home country of Denmark, then Russia, Chile, Canada and now in the USA. He credits his time attending high school in Kansas City as part of the reason why the USA has always held a special interest for him; not only because of his experiences then but also for the diverse market and business opportunities today.
“Learning from different cultures and professional environments has always fascinated me and being able to foster development and expand business within those frameworks has become my personal motivation," said Thomas Barfoed. In his current role, Thomas oversees all activities involving import, export, domestic transport and integrated beverage logistics in the USA. He is based out of the JF Hillebrand USA headquarters in New Jersey where he lives with his family.
About USA Trade Tasting
USA Trade Tasting (USATT) is an annual trade tasting and business conference, open to trade professionals only, which will take place on May 15-16, 2018, at the Metropolitan Pavilion, in New York City, USA. USATT showcases exciting wines, beers and spirits from all over the world to USA importers, wholesalers, distributors, retailers, and press.
Every year, the USATT Show brings together small and medium-sized importers, distributors, retailers and press professionals of the US wine, spirits and beer industry in New York City for 2 days of learning, buying and selling, networking and fun — all designed to help participants grow their bottom line. Visitor trade registrations are now open.