7 Types of Articles that You MUST Make as a Coach
Dejan Davcevski
?? Do you want to be published on Life Coach Code? | Founder of Life Coach Code | Creator of The Code Method? | Author |
"If you just write about tips and tricks, your audience will get bored from you."
Content is king.
Articles are the basis of every content creation, they are the DNA of content.
From articles you can repurpose videos, reels, twitts, Instagram carousels, shorter versions for Facebook, LinkedIn, scripts for YouTube, podcasts, even speech for live webinars...
As a coach, writing articles not only showcases your expertise but also provides valuable insights to your audience that are easy to digest.
They act as a window into your knowledge and coaching philosophy.
Articles are also evergreen.
No matter what type of content is invented, people will still love articles just like people still love to read physical books that they can hold in their hands...
Or listen to music on a record player, especially Frank Sinatra.
This being said...
Let's explore the seven types of articles that can significantly enhance your impact as a coach.
Let's start...
7 Types of Articles that You MUST Make:
1. Insightful Coaching Tips:
Sharing practical and actionable coaching tips is a powerful way to connect with your audience.
Readers appreciate straightforward advice that they can apply to their lives immediately.
Consider writing articles that address common challenges and offer tangible solutions.
Make sure to address your potential clients' pain points and try to really solve their biggest challenges.
Examples:
People also love to read...
2. Success Stories:
Client success stories are testimonials that speak volumes about your coaching effectiveness.
Design your articles in such a way that they highlight these success stories, emphasizing the transformation your clients have undergone.
This not only serves as social proof but also inspires potential clients.
Examples:
Another type of articles that will make you look like an expert in your readers' eyes are...
3. Industry Trends and Insights:
Staying informed about industry trends is crucial for any coach.
Write articles that explore current trends, share insights, and provide your perspective.
This not only showcases your industry awareness but also positions you as a thought leader.
If you want to become a Thought Leader and make sure htat thousands of people are reading your articles, consider writing for Life Coach Code and you can apply here today to become an author.
Examples:
Another type that people love to read are...
4. Personal Development Journeys:
Sharing your personal development journey makes you relatable.
Readers often connect more with coaches who have faced challenges and overcome them.
领英推荐
Make articles that reflect on your own challenges, obstacles you overcame, and growth, offering insights and lessons that your audience can relate to.
Examples:
To make a sense of community, start writing articles from your...
5. Q and A Sessions:
Engage with your audience through Q and A on your social media.
Depending on the questions that your audience asks the most, you can collect the most asked questions and answer them in an article every few months.
Encourage readers to ask questions, and provide thoughtful answers.
This not only builds a sense of community but also helps address common concerns your audience may have.
Examples:
The articles that will become evergreen and provide most value to your readers are...
6. Complete Guides:
Write articles that are complite guides.
They are in depth, they include all the steps explained as detailed as possible, and when someone reads the article they can immediately feel like an expert in that topic.
Or, as people go through the complete guide, they slowly go through a transformation through each step.
Provide practical tips and templates that empower readers to take meaningful steps toward their objectives.
Be concise, give tangible steps, and make sure it is the BEST article on that topic.
If you wonder how to do that, just go to the best existing articles on that topic and ask yourself how can this article be even better.
Then, make that better article.
Examples:
And finally...
7. Motivational Pieces:
Coaching is not just about providing information, it's about inspiring action.
Write motivational pieces that resonate with your audience.
Share stories, quotes, and insights that ignite a sense of purpose and determination.
Write articles that make readers roar and take action!
Examples:
Conclusion:
Beyond making impactful articles, engaging with your audience is key.
Respond promptly to comments, encourage discussions, and create a sense of community.
This not only enhances your credibility but also fosters a supportive space for your audience.
While articles are your primary content, leverage social media to amplify your reach.
Share your articles across platforms, engage with your audience, and use social media as a tool to further establish your coaching brand.
Experiment with different types of articles to find what resonates best with your audience.
By consistently delivering valuable content, you not only position yourself as an expert but also build a loyal community of followers.
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Midlife Coach I Speaker I Author . I guide women who are disillusioned with their current work situation towards redefining their path and building a life they truly love.
1 年Love this. Really helpful. ??
Founder at The Incredible Leaders Coaching Academy(ILCA) || Mindset Coach || Mind Hacker || Documentation Specialist || Speaker|| Soft Skill Trainer
1 年Well said
speaker - The Empowered Butterfly Method - alternative to suicide ideation
1 年Growth is vital to avoid stagnation. Great summary to aid in this.