7 Smart Tips for Marketing A Small Business

Great marketing can make the difference between a small business struggling and thriving.

Too many times, I hear from business owners that they just don't know where to start.

It doesn't have to be difficult.

Sometimes, you just need to pay attention to the basics.

With that in mind, here are 7 tips on how to grow your business with great marketing.?

1) Identify what you want people to think or feel about your product/service when they see it.?

2) What do your customers really need?

3) How is this going to change their lives for the better?

4) What's the problem you're solving for them?

5) What are the differentiators you have from other competitors in this space? Simply, what makes you unique?

6) How does your company compare favorably against these competitors, both qualitatively and quantitatively?

7) Who is your target audience and what does it look like in terms of demographics, psychographics, geography, attitudes, behaviors, etc.?

If you can "nail" these 7 items, you'll quickly put yourself on the road to success.

If you need help answering any of these questions or need help creating a marketing plan once you've identified them, contact me!