7 reasons why meaningful conversations matter to your business

Hello, my name is Kerryn Powell. I am the founder of Your Time Matters, and known as ‘The Network Catalyst’. ?We may have crossed paths at a business networking event at some stage as I started YTM back in 2010. ?Or, perhaps you have attended one of the events I’ve been running since 2013 or maybe we met during the Small Business Victoria in the past?

I remember attending those early events and how nervous I often felt. ?But I soon learnt that talking to others who were also keen to build a business could be exhilarating. ?It’s one of the reasons why I designed the YTM events to be welcoming and friendly, with an effective structure to help people have more purposeful conversations, to connect on a deeper level, refer business and build confidence in areas that matter in their business.

I know and have witnessed from childhood, that business owners and professionals need so much more than what most traditional networking events provide.? Running a business is challenging. Technical knowledge and sales is not the only thing you need. It is through meaningful conversations you can find support, knowledge and connections that businesses grow, and you find out, you are not the only one experiencing the challenges.

We all lead full lives, and our clients’ time is precious, so why not make friends with similar interests at the same time as generating leads and sales, and expanding your knowledge??

When you have the right support, knowledge and opportunities to talk with others facing the same challenges you can benefit from their shared experience and knowledge, and cement relationships that create a bond of know, like and trust in a “real” authentic manner. ?

Here’s my 7 reasons why meaningful conversations matter to your business

1.???? Make connections

Currently, I help my clients make the most of opportunities that are presented to them by improving the way they view conversations and make connections. ?They begin to understand the value of having deeper and more purposeful conversations. In turn, they get more out of the time they invest. They benefit from the boost in their confidence and they develop strategies as they learn about themselves and others.? They grow their knowledge, their network and their business which helps them achieve whatever it is that matters to them.

2.???? Support and knowledge right under your nose

I have found that most business owners and professionals have a vision for the life they want to live and the difference they want to make.?Yet, often they?are missing the connection points, support and knowledge to make that vision a reality. I show my clients that what they need is often right under their nose once they connect the dots and listen intently.

Through more meaningful conversations people connect more quickly as they first build rapport, and learn about each others drivers. In fact, a one off networking event is only an ice breaker and there are many more conversations to be had.

?3.???? Provide skill development

My background in education and my creative approach has allowed me to create a variety of tried and tested, facilitated formats.? I have designed tools and games; produced a DIY manual on the Networking Challenge; an online course to help boost confidence; provide skills development to empower and inspire participants to achieve their individual goals.

I recognise that people learn in different ways, and the various products and tools I have created help them learn, have fun and improve the way they generate leads. Networking should never be a chore to be endured. It is a life skill we all need.

4.???? Gain fresh perspectives

People often start this journey feeling uncomfortable and disliking conversations with strangers. ?But they soon learn that with a dose of curiosity and an interest in others their horizons and opportunities expand, and they enjoy all that networking provides through gaining fresh perspectives and stimulating conversations.

The community I have created at YTM is warm and welcoming, whether it be an ‘online’ or ‘in-person’ event. Even the shyest person finds that my approach and formats quickly create connection. ?The conversations that may once have been awkward for them transforms to awesome because they are connecting with like-minded people. ?They are learning, exploring and helping each other. Those conversations really count and open the door to relationships and business collaboration.

?5.???? Uncover often needed support and community

I want business owners to feel less isolated by being part of a business community of like-minded people who may be at different stages of their business journey. ?A community where they get the opportunity to talk business which their friends and family do not understand, or perhaps are not even?interested in. I want my community to know that support is always available. They just need know who to ask and who to reach out to.

?6.???? Bring your vision to reality

Business is generated through conversations and connections. When people have the confidence, support and knowledge they need they are better equipped to connect and communicate in all areas of life, infinite opportunities often appear like "magic". Conversations provide the pathway to connect, convert and grow... driving opportunities for inspiration and fulfillment.

?7.???? Vehicle to access your ideal clients and strategic allies

I have been delighted over the years to see the growth of my clients who initially found networking daunting and uncomfortable, and are now be able to stand up in front of a roomful of people and confidently speak to a sizeable group. They now start conversations and articulate their value. They easily connect with and convert more clients supporting their business growth.

Purposeful conversations drive business, opportunities, growth and fulfilment

In conclusion, purposeful conversations drive business, opportunities, growth and fulfillment. Relationships are the key and your conversations will open the door explore synergies and building a sustainable business. Would you like to identify your strengths and weaknesses? You can test your self here and see how do you rate?

Kerryn Powell, is “The Network Catalyst“ and founder of Your Time Matters , a connection strategist, conversation starter who thrives on building communities and creating the right connections for those seeking strategic allies to make a positive impact through connection, contribution and community.

Tapping into her diverse career portfolio, Kerryn draws on her experience, skills and knowledge to encourage, support and empower business owners, professionals, teams and individuals to create true connection through authentic conversations that build real relationships, boost confidence and generate business and opportunities.

For the past 8 years, Kerryn has provided opportunity for more than 3000 business owners to engage in face to face events through her business, Your Time Matters. BOOK a call TODAY, and have a conversation with Kerryn to see how she can help you.