7 Questions: A Target Market Checklist

Are you getting started with online marketing or maybe taking a step back to define your online marketing strategy? Determining your target audience is the best place to start your online marketing journey. We have put together a Target Market Checklist that you will help you work through a simple process of answering questions about your business that will help you:

1. Define your brand and your niche.
2. Define your unique value proposition.
3. Describe your ideal customer.
4. Describe what your ideal customer needs most.
5. Craft your brand promise.
6. Choose your marketing channels.
7. Define your goals and measures.

This checklist is a good tool to begin with. If you would like to get a fuller understanding of how to use this tool, we offer a more in-depth guide for how to define your audience and identify your target market. Please download our free eBook. With this checklist plus the eBook in hand, you will be well on your way to hammering out an effective marketing plan. Sometimes, knowing the right questions to ask is just as important as having all the answers.

Download the companion - Target Market eBook