7 Proven Ways to Plan for Consistent Growth and Profit This Year
Favour Onabanjo
Management Accountant | Business Transformation Coach | Best Selling Author of,"Driving Your Success". Optimising organisation finance while coaching entrepreneurs to transform their expertise into a thriving business.
As the new year begins, it’s the perfect time to reflect, reset, and map out a game plan for the months ahead. But let’s be honest hoping for a profitable year isn’t the same as planning for one.
Without a clear, actionable plan, it’s easy to fall into the cycle of reactive business—chasing clients, scrambling for sales, and hoping things pick up. So, let’s shift that mindset and get intentional about creating a profitable and purpose-driven year.
Step 1: Reflect on the Past Year
Before we look ahead, take a moment to reflect on the previous year.
Ask yourself:
Reflection helps highlight patterns—both good and bad. You’ll start to see which strategies fuelled growth and which were just draining your time.
Tip: Don’t skip this step. Your past holds valuable insights that can shape your future success.
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Step 2: Set Revenue Goals (But Break Them Down)
Big, lofty goals are inspiring but overwhelming. If you say, “I want to hit six figures this year,” that’s great—but how will you actually get there?
Instead of focusing solely on the end goal, break it down into quarterly or monthly targets.
For example:
Then ask yourself:
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Step 3: Focus on Profitable Offers
Not all offers are created equal. Some services or products might bring in lots of clients but little profit. Others might be premium offers that, with just a few sales, could cover your monthly income goals.
Look at your current offers and ask:
This is where the Profit Path Framework comes in—designing offers that attract premium clients and generate consistent income.
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Step 4: Tap into Recurring Revenue
If you’re constantly in a feast-or-famine cycle, recurring revenue can change the game.
Think about:
Automation + Recurring Revenue = Consistent Profitability.
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Step 5: Plan for Marketing Consistency
Let’s face it—sporadic marketing leads to sporadic income. The key is to stay visible even when you’re fully booked.
Here’s a simple structure:
Even if you dedicate one day a month to batch-create content, it keeps you visible and top-of-mind for clients.
Step 6: Build Relationships, Not Just Sales
Your best clients are often the ones who already know and trust you. Instead of always chasing new leads, focus on nurturing existing relationships.
Consider:
These small touchpoints can lead to repeat business or referrals.
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Step 7: Create Accountability
It’s easy to lose momentum by mid-year. Set checkpoints throughout the year to review progress and adjust where necessary.
If you want added support, consider joining our next Profit Path Group Coaching Program, where we work alongside you to create offers, structure your marketing, and ensure consistent growth.
In Conclusion: Plan the Year You Want to See
Planning for profitability doesn’t have to feel overwhelming. By setting clear goals, refining offers, and staying consistent, you can create the profitable and fulfilling business you’ve envisioned.
If you’re ready to dive deeper into mapping out a profitable year, let’s have a chat. Book a call with one of our coaches, and let’s make this year your most successful yet!