7 Most Asked Questions to a Video Marketing Agency
Wondering what the most asked questions to a Video Marketing Agency are?? This article will provide you with all the knowledge you need to ensure your brand's video marketing is going to the right way. Check out our blog post and learn more!
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1. Do You Have Any Guarantees That My Videos Will Go Viral?
Unfortunately, there are no guarantees when it comes to making videos go viral. But it depends on few factors - mostly on how you market the video. When it comes to getting people to watch your videos, your best bet is to create engaging content that people actually want to watch. You'll also want to make sure you're optimizing your videos for search engine optimization purposes. This means ensuring that both, digital marketing and video marketing strategies will meet with each other in one term.
2. Is It Illegal to Use Music Without Permission?
It is illegal to use famous music without the permission of the artist. Instead, video agencies use music from specific platforms in order to get license, otherwise the video will be blocked on social media. Based on our experience, in some cases it is possible to use famous music if it doesn't exceed 15sec.
3. How Do You Decide Which Social Media Platforms to Focus on?
Regarding social media channels, clients decide based on their target audience, but video marketing agency will tell you which kind of videos will work for your target audience and your distribution channel. We decide that based on social media channel requirements and experience. Which also means we may create one video and then customize it for different platforms separately.
4. Can I Make a Video Without Having Any Professional Equipment?
While it's possible to make a video without professional equipment or just with your phone, but it's not advised some channels such as YouTube and Vimeo. In opposite case, you can definitely use your smartphone for Instagram Reels. On the other hand, without the right equipment, the quality is likely to be poor, and it won't have the same impact as a professionally produced video. The best way to get the most out of video marketing is to invest in the right equipment, as well as hiring a professional video marketing agency to help you create the perfect video.
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"Remember the content is much important than the video quality"!
5. Will I Get a High Return on Investment?
Video has the best return on investment (ROI) among all content types. Because the video content can be seen in its ability to capture viewers' attention and emotions more effectively than text or images, as well as in the potential increase of conversion rates. Moreover, video content can promote a website's visibility through higher search engine rankings and is mobile-friendly for today's digital age. Finally, video content has numerous applications, such as social media, email marketing, website landing pages, and more.
6. Are There Any Extra Fees for Making My Videos?
This question is usually asked by people who are new to video marketing and are not sure what the cost will be. The answer to this question is maybe; in our case there are no hidden fees when it comes to making your videos. All you need to pay is one all-inclusive price for video production. But some companies may charge you with additional amount for different video elements such as voice over recordings or number of revisions.
7. How Can Animation Add Value for Our Customers?
Animated videos are more visually appealing and captivating than static images or text-based content. This increased engagement can help customers retain information better, leading to better understanding and decision-making. Animation has the potential to form an emotional bond with customers by tapping into their feelings and sentiments. A skillfully created animated narrative can stir emotions of sympathy, joy, or enthusiasm, leaving a lasting impression on customers.
Conclusion
This list of questions was mostly based on our own experience. If you have any extra questions, don't hesitate to address them in the comments!