7 FOUNDATIONAL DIGITAL MARKETING ELEMENTS FOR LOCAL BUSINESSES
We get asked this waaaaaay too often.
What can we do to drive more traffic to our location? And a lot of people are jumping to techniques that we'd call "Build" tactics.
Before you build, you've gotta have Foundational stuff in place.
First, you build the Foundation.
Only, then do you Build on it.
Finally, you can grow.
So, let's take you through the ... (wait for it) ...
7 FOUNDATIONAL ELEMENTS IN DIGITAL MARKETING FOR A LOCAL BUSINESS:
- Local Search Engine Optimization (SEO)
- Blog Strategy and Content Plan
- Review Gathering System
- Facebook (& Instagram) Management
- Regular Photography and Video
- Email Automation for Customers
- Facebook + Instagram Ads
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7 FOUNDATIONAL DIGITAL MARKETING ELEMENTS FOR LOCAL BUSINESSES