The 7 Deadly Sins
Dipika Singh
Founder & Chief Content Officer at She Means Business | Learning Facilitator, Keynote Speaker, D&I Facilitator
I first conceptualized the She Means Business Chat Show as a project to build more stories of women role models. The idea was to chronicle the journeys of women who were doing fantastic work in any field and hence provide learning and inspiration to other women who may also be on that path and at the same time a sort of promotion for the guest.
And while I may not have been consistent, I've not fallen off the content wagon because I think somewhere I fell in love with creating video content even though I know the format I am working with will never have the kind of wild appeal that other content does. But I'm ok with that. In fact this year, I've decided to up the volume with far more episodes and a couple of new shows (sponsorship/collaborations/branded content anyone?).
The format of the She Means Business Chat Show is simple- specific questions about the professional journey of the guest. Sometimes I think perhaps it is too simple. But once in a way I like to change it up and try a different concept – all for the love of creating content.
And that is what happened in the case of this episode with Radhika Gupta, CEO – Edelweiss Asset Management.
I felt like experimenting with a new format and hence – Radhika Gupta and the 7 Deadly Sins. I think I already had the question on ‘Lust’ in my head when I conceptualized this format and so was highly excited...it's also the first that appears in the episode :) But the other 6 had me stumped and took some time. I love the way the episode shaped up though. And Radhika was amazing to shoot with.
I have now lined up this format for many more episodes and am looking forward to sharing those with you soon. And to put in some completely shameless promotion, do like, share and subscribe to the YouTube channel.
Director Communications | Dean, Department of Design at IILM University
5 年Sounds very interesting.. will definitely check it out