7 Common Blogging Problems & How To Deal With Them
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I am sure you would have started your blog with great excitement and never thought that you would be reading an article about common blogging problems. Well, the thing is no matter how much you dread it, run from it, problems or roadblocks still arrives.
What is the most common response most people give to these situations? Well letting go is the only thing that most people restore to.
But! Since you are here reading this blog, I am sure you have already made up your mind and thought of giving it another shot.
So did many great bloggers who were in the same shoes as of yours and they too thought of not giving up and giving it another shot.
As we are all motivated and ready to go get it, let’s have a look at the most common blogging problems people face in their blogging journey.
Blogging Problem #1: Topic or Niche Related Issues
Most of the Bloggers go through this phase when they start their blogging journey.
What should I be blogging about?
It can be a never-ending task to settle on a blog topic. While having an ocean of options, you have to decide one. That can be quite burdensome task to deal with.
You must have already read about this on multiple blogs, and quite frankly it is that important too. However, most of the people make the same mistake of giving too much time to niche selection and end up wasting a lot of premium time.
How to deal with this issue?
Well, to begin with, look for the topics that interest you the most. Remember, if you are not interested in the topic that you have chosen, it will reflect on your writing style as well. Sometimes people choose a topic based on what other people are blogging about and not based on what interests them.
Also, if you are not able to settle on a niche, just start writing articles on the topics that interest you the most. Doing this will give you a broader understanding of your topic and your interest. By your writing, you can see which topics you enjoy the most while writing about it and then settle on a topic based on your observations.
It is also critical that you see that your audience find your topic equally compelling. No many people will find a collection of pens interesting. But on the other hand, a collection of stamps has a huge fan base and gets lots of traction around it as well.
If you are super stoked about a topic but find very less like-minded people taking an interest in it, try to put it in a different perspective. This will help you attract more people with different interests on your blog.
Another important aspect of choosing a right niche is how much quality content can you create around it. If your topic is good enough, and you find it interesting as well, you must be able to create multiple exciting articles on the topic.
Brainstorming Ideas
To make sure more about this, take some time aside and start brainstorming excellent blog ideas and content strategies. Start learning more about your niche in detail if you do not know and go ahead and take inspiration from your competitors.
If you are not able to generate lots of ideas about this, then try looking at it from a different perspective as we talked about earlier.
On the other hand, if you can think of lots of sub-topics that you can write about then just go for it.
Blogging Problem #2: Lack of quality content
When it comes to blogging, quality always wins over quantity. There is not a single blogging guru out there who can play the devil’s advocate when it comes to quality of the content.
Also, it is not necessary that you will face this problem in the beginning, but it mostly happens over the course of time.
There are a lot of reasons why the quality starts to degrade such as-
- You are not as motivated as you were when you started your blog.
- Merely churning content just to meet the content frequency.
- You are running out of ideas and starting to throw in whatever you can think of.
Sometimes bloggers don’t even see that they are publishing mediocre content. One of the simplest ways of checking that is the Bounce Rate. If you see that the website’s bounce rate is shooting up over time, it is a clear indicator that your viewers are being driven somewhere and mediocre content plays a big part in that.
Mediocre content will hurt your brand more than doing nothing all. -Joe Pulizzi
How to deal with this issue?
Well, you need to start with understanding where your content is lacking. Many things can make your content less attractive, but you need to identify what that is.
You can begin by starting to read your blog, in the same manner, you would expect your reader to do it.
What does that mean? Let’s take an example.
If you have a tutorial post, your readers will most probably be the ones who are not familiar with doing that particular thing. For that, you have to make sure that your readers understand every bit of your text and that means no lingos or short descriptions. Get it?
Like the above issue, there are many other issues that bloggers face when it comes to quality content. You can work on your already existing articles and start working on your content quality improvement by following some of the tips mentioned here.
Tips for improving content:
- Read your blog from the visitor’s perspective and improve the part where you feel that you are losing interest.
- Use tools to make impressive and attractive visual content such as images and illustrations.
- Make those little grammar and text improvements by using Grammarly and other content curation tools.
- Try to change the voice and start using the storytelling format to gain more engagement.
- Keep updating and improving your old content.
Follow these steps and see how they suit you in improving your overall content quality.
Blogging Problem #3: Not Adequate Traffic
Often bloggers are not able to figure out why they are not getting enough traffic and viewers on their blog even after shooting essential and top-notch content.
Well practically, everyone has their unique reason for not getting traffic and the issue that you are having might not be the same as others.
But generally speaking, there are some common problems that bloggers have to deal with. It is not necessary that you will be facing the same issue but if you are having a hard time getting visitors, do make sure to check these options first.
Work on Your Content Headlines
Articles headings play a very important role when it comes to the content. Never hesitate to give ample time to the heading and start brainstorming titles that fit perfectly with the article and has relevant keywords as well.
Work on the SEO Part
To be honest, this is a very vast topic to cover here, but SEO is really important when you are focusing on your viewers. SEO is nothing but making your posts and blogs search engine friendly.
How you write your post or how you are filling out your article with content related keywords plays a huge role in SEO. You do not need to dig deep into this, but on-page SEO is something that you can start working on right away.
Work on Social Sharing
One of the reasons why people do not know about you is because they have never heard from you. Here, hearing refers to social sharing and interaction.
This is a very crucial piece of blogging as if you are facing fewer visitors. It might be because you have no or very less interaction with your audience.
If you have not made your social accounts, do it right away. Start posting on your social accounts related to your niche and do social sharing for the blogs you are publishing as well. This will help in building better connections with the users as well.
Know more about how you can increase your traffic.
Blogging Problem #4: Hard Time Making Money
Most of us want to become full-time bloggers and want to make blogging their full-time gig. Well, it is very much possible, but sometimes monetizing can become quite an issue.
Sometimes, having a niche hard to monetize is the issue as well. The best way to check this is to google your options for monetization specifically for your niche as Google AdWords have different pricing for different keywords. Now, this was only about the advertising part, so you need to make sure that you have your website ready for monetizing.
The good news is that Adsense monetization is not the only option that you have. There are many other options out there, and one of the best and heavily used is the affiliate marketing. Many bloggers and marketers make most of their income from Affiliate marketing only.