6 Unique Spots to Embed Your Product Videos
It is the year 2010, and when you visit any website, BAM! There's an auto-playing product video blasting at full volume. Those days of videos being embedded everywhere are long gone.
But fear not; we have discovered six fresh places where you could embed your videos. These spots are perfect for support teams aiming to provide immediate assistance, sales representatives trying to stand out from the crowd, and marketers striving to make a lasting impact.
Recommended video type: How-to videos
Customers want quick resolutions to their queries, and they prefer easy-to-digest media formats. A video response shines brighter than a help doc link. Embed how-to videos in chatbots, giving customers a quick video to watch instead of a lengthy help document.
2. Help Center Articles
Recommended video type: How-to videos
According to a 2021 study by TechSmith , 83% of people prefer watching videos over accessing instructional or informational content through text or audio. Embed a how-to video within your help center article and witness the power it holds when you ask customers to watch a one-minute video instead of reading a document.
3. Email Signatures
Recommended video type: Product demo video or walkthrough videos
Email signatures are valuable real estate that your sales teams can utilize to embed demo videos and educate prospects.??Tip: Add a call-to-action (CTA) to your video and prompt viewers to take a specific action.
4. Sales Deck
Recommended video type: Short product demo video
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In 2019, Wyzowl analyzed data from over 324,000 videos, revealing that when both text and video are available on the same page, 72% of consumers prefer watching a video to learn about a product or service.
Instead of bombarding prospects with rows of text showcasing your features, make it more tangible by visually demonstrating your product through a product video on your sales deck.
5. Employee Onboarding Materials
Recommended video type: Feature Walkthrough Videos
Don't limit feature walkthrough videos solely to your customers. Your internal teams also need to learn the ins and outs of your product to excel in their respective roles.
Include a 10-minute playlist of walkthrough videos that explain the key features of your product as part of your employee onboarding checklist.
6. Review Sites
Recommended video type: Product demo video or walkthrough videos
Review sites like G2 attract approximately 4.6 million organic visits in just a month. If your product is listed on leading review sites such as G2 , Capterra , Gartner , and Software Advice , take the opportunity to add your product demo videos to the media section. Showcase your product without the need for a scheduled call.
Where help docs and lengthy texts feel like a chore, videos are a joy ??. They are simple. They come in different forms — how-to videos, feature walkthroughs, and video tutorials. And make consumption easy for your busy customers behind screens.
The best part is that today, with tools like Zing by Trainn , anyone can create a video with less time and fewer dependencies. A simple copy+paste embed code lets you plug your video wherever your customers are.?
So why wait? Start creating your product video today and see the results for yourself!
Create and embed videos wherever you dream ?? Join the Zing waitlist at https://bit.ly/3MNizXj