6 Steps to Creating a Referral-Based Business

6 Steps to Creating a Referral-Based Business

Here are six PROVEN steps to use to create the type of business that people love to rave about!

  1. Be worth of referring – First things first, always do your absolute best! This doesn’t mean that you have to be perfect. But it does mean that you need to give your very best effort and deliver on what you promise. Under promise and over deliver at every opportunity that you can.
  2. Ask for referrals – Don’t worry if you feel intimidated! Asking your existing and past clients to introduce you to those in their network is a perfectly acceptable way to grow your business. This is simple to do when a client has just commented on the excellent quality of your work.
  3. Educate your audience on how to refer you – It’s easier for your contacts to refer to you when they know exactly what you are looking for. Give specific and relatable examples. For example, “I work with small business owners who are struggling to get organized in their workspaces so they can have peace of mind.” Provide terms and problems they should be looking for so they know when to present your services.
  4. Create referral agreements with key “Power Partners” – For example, if you are a professional organizer, reach out to a real-estate agent, an interior designer and a personal chef to create a referral circle. All of you are committed to making sure your clients have a comfortable, functional home space and lifestyle. And likely your clients will at one point or another need the services of these professionals and vice versa. Your Power Partners will introduce your services to their clients when they need it – and you’ll do exactly the same for them.
  5. Systemize your efforts – Send out a monthly letter to your referral partners to let them know what’s new in your business. Be sure to promptly follow up on any leads you receive (within 48 hours). Keep track of your leads and check-in regularly with prospects.
  6. Offer a gracious and generous thank you to anyone who refers business to you. Show your appreciation by promptly sending a thank you card and a gift. Whether it’s a gift card, a delivery of flowers or another gift of your choice, make the time and extend the effort to let that person know how much you appreciate their confidence in your services.

By implementing these six steps, you’ll be able to create a solid stream of referrals and create more profits and more freedom in your business!

You are invited to meet Aaron Hodson on Friday, February 24th. Aaron will teach you how to transform your business and life by implementing some mind shifting common sense emotional management strategies that work. Aaron is a sought-after speaker, Trainer and Coach for his unique skills in human interaction, which help Real Estate and Mortgage Professionals to focus on their top priorities, the Customer!


If you would like to attend Aaron's event At Talking Stick Resort, Friday, February 24th, please register below!

https://www.eventbrite.com/e/protect-the-experiance-building-your-referral-business-tickets-31558750071

Protect the experience - The Ultimate Way to Build a Referral Business 


Dadra Hunt

Artist creating unique metal wildlife sculptures and custom pet portraits

7 年

Hi Mitch, good article.

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