6+ New LinkedIn Features

6+ New LinkedIn Features

How do you take your LinkedIn platform and turn it from a normal social media platform to a money-printing machine?— Maximize the features on the platform. Now, if you've used LinkedIn for a while, you will notice that it is a very business-friendly platform.?

In 2024 alone, LinkedIn released several new features, and in this article, we have discussed 8.

Let’s find them out.?

Featured section

Did you know that LinkedIn lets you highlight your accomplishments and position them strategically on your profile? You can do this using the featured section, which allows users to showcase their most notable and up-to-date work samples, media mentions, and other relevant content.

Where to find the featured section

It is located toward the top of a user's profile, between the About section and the Activity section.?

How to use the featured section

You can scroll to the Featured section and click the Add Featured link. When you click on this icon, you’ll see a drop-down menu with the options to select posts, articles, links, and media. Choose what you want to showcase and publish it.?

Now, when people visit your profile, they can easily see the works you are proud of.?

LinkedIn Live

That’s right! You can technically go live on LinkedIn now. This feature allows broadcasters to engage with their audience in real time, providing a more personal and interactive experience.?

LinkedIn videos are public and recorded. They are also available on your profile page after the session ends. This feature will favour you if you are looking to build a brand, engage with your followers, or showcase your expertise. You can use it to host live seminars, training, and talk shows.

Criteria for using the LI Live

  • You must have at least 150 followers or connections.?
  • You must abide by LinkedIn's policies
  • You must be outside mainland China.?
  • Your account must have been active for at least 30 days.?

AI-Powered Networking Event

LinkedIn is leveraging AI and has introduced some AI-powered features to streamline networking processes, like making connections, searching for jobs, and sharing content. AI provides personalized suggestions and prompts for users, helping them make more strategic connections.

LinkedIn Groups

LinkedIn allows professionals in the same industry or a similar industry to meet and share experiences and insights, seek guidance, and support themselves. This platform is called Groups.?

You can join an existing group, or you can create your group. Some groups are public and will admit anyone. Other groups are private and will only allow people whom the admin has vetted.?

LinkedIn Groups are valuable for businesses as they offer a space for professionals to connect, share ideas, collaborate, and build relationships within their industry or around specific topics of interest.

How to Find Groups on LinkedIn

Finding a group is very easy.

  • Go to your search bar and type in a keyword from the group you are seeking.?
  • Place the filter on ‘groups’
  • All related groups will pop up, and you can click on ‘join’ to become a part of the group.?

LinkedIn Events

You can organize an event on LinkedIn from the comfort of your home. You can use events effectively for gatherings such as meetups, online workshops, seminars, and more.

There are three main roles for event creation:

  • The organizer (host)
  • The attendees
  • The speakers

The event can be online or offline. You can use LinkedIn to promote an offline event and get people to register. You can also host an online event where people register before D-day and eventually attend.?

Collaborate with Other Creators on LinkedIn?

LinkedIn lets you collaborate with other creators in different ways. One way is through collaborative articles. LinkedIn publishes various topics and invites the community to share their thoughts and perspectives. From these articles, users can meet themselves and develop more personal business relationships.?

These features make the LinkedIn platform even more valuable.

Which ones did I leave out? Share them with me in the comments.

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