6 key pillars of my Personal Brand
Until about 3 years ago I didn’t know what a ‘Personal Brand’ was.
I remember seeing the term on a sales page and clicking away, thinking it had nothing to do with me (or my business).
Now it’s something I think (and talk, and write) about most days.
It’s what 80% of my business is built around and the other 20% relies on indirectly.
So what is a personal brand?
I think of a personal brand as being:
* what you do
* how you do it & what sets you apart
* and you! (your story, personality, passions, values, obsessions...)
It’s what makes people want to work with YOU over all the other coaches, photographers, creatives (insert your profession here)...
It’s what makes you both memorable and relatable, attracts your ideal clients to you and has them raving about you to their friends.
It’s something I talk about with all my brand photography clients and reference in my own business every day.
The 6 key pillars of MY Personal Brand
* Personal brand photographer
* Family photographer
* Photos & Videos
* Mum to 2 girls
* Showing women what a beautiful job they are doing: whether it’s mums with their families or female entrepreneurs with their businesses (or both!)
* Lover of books, flowers, chocolate and umbrellas
These are things that are woven through everything I do and in every aspect of my marketing.
Have you given much thought to your Personal Brand? Or have have any questions?
I'd love you to drop a comment (or question!) below??
Nina x
www.ninamucalov.com
P.s Love learn how to define YOUR personal brand as well as how to capture photos that will magnetise your ideal clients to you? Come follow me over on Instagram @ninamucalov, I regularly share tips, tricks & advice!
Or send me a message to get on the waitlist for my new course! (And you will go into the draw to WIN A FREE personal branding photoshoot with me valued at £750!)