6 Costly Rookie AdWord Mistakes You’ll Want To Avoid
Daryl Eames
Loanviser (Cannabis Business Financing), New England Web Strategies (Lead Generation via SEM) & NH Cannabis Association
Our newest author Lynelle Schmidt shares 6 costly mistakes you want to steer clear of when managing your Adwords campaigns.
Author Lynelle Schmidt
We’ve all been there. When we were handed our first AdWords account to manage we said, “I got this! I’ve been reading about all the best techniques and optimization strategies, and I have my Google AdWords certificate. Piece of cake.” In which I promptly spent half of my budget overnight on an ill-conceived broad keyword. Whoops.
Like any new talent, mastering Google AdWords is something that takes time and practice. It’s a hard skill to teach without hands-on practice.
Are you still trying to navigate the complex maze that is Google AdWords? Learn from those who came before you, and avoid making these seven costly rookie mistakes.
Visit to learn the 6 costly mistakes you need to avoid at the Paid Search Society.
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