5500 leads in one month from LinkedIn!

Many people have been asking about lead generation lately and how to best meet people since all of the connection limits have dropped. The ability to meet people and get direct connections is far more challenging than in previous years.

I took a look back at a strategy that was posted by Gary Vaynerchuk a few years back.

He created something called the $1.80 strategy.

This is how Gary explains the?$1.80 strategy in his article.?

"My advice was to find the top-performing posts in your space by searching relevant hashtags or looking at the "top posts" in your area — and add your "two cents" in the comments 90 times a day. Hence, $1.80.

Not fluff comments that so many bots leave, but something meaningful that shows that you actually consumed the piece of content. Do that 90 times a day, and you'll start building a community and a?personal brand."?

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The $1.80 strategy is about engagement. It's about finding posts and topics relevant to the niche you're in and leaving thoughtful comments to build a following.?

So the team and I went out and tested this strategy to see if it would really work. We tested it as a lead generation strategy, not a following or audience growth strategy.

Here are my comments per update after the first test.

These are actually conservative numbers and are totally still possible in 2021.

Don't get me wrong, this is not an easy feat.?You need 3 teammates working for at least 3 to 4 hours each day to look for posts to comment on, then you need to write 90 comments, approve them all, and then go in and post them all.

Then respond to all the people that write you and ask questions or give you their email or DM you for advice or help with their own brand. You need about 1 to 2 people full-time to get the numbers I suggested above.?

If you want to kickstart some significant growth for a new brand launch, product launch or simply gain attention and grow your network as GaryVee suggests, it's worth the time and effort.

Everyone thinks that building a business should be as easy as building a website, but then wonder why no one is calling them or buying their product or services.

Then they hire marketers or run a PPC campaign. Neither really do well enough to get a business off the ground, and before you even know how to sell your own products or service online, you are trying to pass it off to someone else that knows nothing about your business.

If you want to build a profitable company, look for the strategies that no one would ever think of trying and DO THAT!

After recently launching our 3rd brand, it was interesting to see this old strategy and other things we used to help us grow early on.

I'll never hire anyone to do any work for us that myself or our team has not thoroughly tested on our own. Once perfected and it makes sense to hand it off then we can.

Anyone looking for a quick win and hoping to hire a marketing company to run a strategy that you have never done yourself is a big mistake in my opinion.

The crazy out-of-the-box strategies like above are the ones that set you ahead and above your competitors.

There are no systems or agencies today that have some secret formula to success. Many do great jobs but they aren't going to offer the strategy above, and if they did, do it at a price that anyone could afford as a small business.

The formula is simple.

In 2021, everyone is on the same playing field. There are no competitors if you become the 1% that puts in the work that the 99% won't do.

Find a way to be Better, Faster, and Stronger than everyone else, and you will WIN PERIOD!

Regards,

Jason Gordon - Founder

strongwp.com