5/100 books I recommend to aspiring founders before they take that deep dive.

5/100 books I recommend to aspiring founders before they take that deep dive.

  1. Romancing the balance sheet By Anil Lamba.?Understanding the financial aspect of the business is critical and Romancing the balance sheet helps us understand that.
  2. Pricing for Profit by Peter Hill.?Answers how to develop a powerful pricing strategy for your business. Distilled advice from a CA that helps you bust myths about pricing. Strategies that you can use and how to go about making changes in pricing in your business.
  3. Delivering Happiness by Tony Hsieh?- How does one keep people (customers and team members) at the centre of the business? Tony Hsieh founder of Zappos, discusses how he turned accepted business practices on its head like free returns (back then it was unheard of) even when it didn't make financial sense according to normal business practices. Turned out shoppers bought more and ended up keeping more shoes! Setting no time limits to customer service calls and focusing on solving customers' queries. Customer service is allowed to redirect shoppers to another website if it was not available at Zappos! A book that shows us a path to profits, passion and purpose.
  4. The One Thing by Gary Keller.?The surprisingly simple truths behind extraordinary results. A book for fewer distractions and more productivity. The one thing argues about taking up that ONE thing that will keep you organised and focused on your goals.
  5. The Best Service is No Service By Bill Price & David Jaffe.?How to Liberate Your Customers from Customer Service, Keep Them Happy, and Control Costs. Ever thought that customer service is needed when something does not work the way it should. Is there a way to eliminate the need for service? Read the book to know more.

Any other suggestions?

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