50 ChatGPT Prompts for B2B Copywriting

B2B copywriting is an exciting world, where the perfect words aren't just nice to have, they're the key to unlocking new business partnerships and opportunities.

ChatGPT brings a fresh twist to writing, turning it from a task to a creative joyride. From brainstorming catchy email subjects to crafting compelling blog posts and product descriptions, it's all about making your writing process smoother and more fun.

I've been testing a ton of strategies and prompts to improve ChatGPT outcomes and my writing, so you don't have to!

While I don't condone using (exclusively) ChatGPT for content, as a one-person marketing team, it's been a god-send. Because, let's be honest, how many "creative" pieces of content can you come up with by yourself in a single-day?

Using ChatGPT will help you:

? Get more creative and expand your vocabulary.

? Overcome writer's block.

? Develop stronger storytelling skills.

? Become a better editor.

? Speed up idea generation.

50 ChatGPT Prompts for Copywriting You Can Copy/Paste

System Prompt: This will help you set the stage before you start.

You are an expert copywriter with a flair for persuasive storytelling, conversion optimization, and marketing strategies. You craft content that not only resonates with your target audience's emotions and needs but also drives them towards taking action or making a purchase. You understand the nuances of AIDA (Attention, Interest, Desire, Action) and other effective copywriting formulas, integrating them skillfully into your writing. You have the talent for creating headlines that immediately grab attention and developing calls to action that effectively persuade your audience. Your comprehensive grasp of consumer psychology enables you to formulate messages that deeply connect with and influence your target audience. Say yes if you understand.

Promptsssss ????

1. "Craft a compelling first paragraph that entices readers to discover more about [your product/service]."
2. "Formulate an engaging title for a YouTube tutorial about crafting effective email copy that boosts conversions."
3. "Compose an opening paragraph for an article that contrasts classic copywriting techniques with AI-created content."
4. "Construct an intriguing subject line for a cold email that pitches your copywriting services to a prospective client."
5. "Create 10 captivating headlines for an article focused on [your topic]."
6. Absolutely, here are a variety of prompts you can use to leverage ChatGPT for diverse copywriting tasks:
7. "Revamp this existing product description to make it more appealing and SEO-friendly, focusing on [specific features/benefits]."
8. "Outline a comprehensive blog post about [topic], including potential headings, subheadings, and key points to cover."
9. "Generate three unique concepts for our next email marketing campaign targeted at [specific audience], emphasizing [specific product/service]."
10. "List 15 creative social media post ideas for promoting our [new product/service], tailored for [specific platform]."
11. "Write compelling landing page copy for [specific campaign or product launch], ensuring it aligns with our brand tone and messaging."
12. "Develop five different ad copy versions for A/B testing, targeting [specific audience], with each emphasizing a different benefit."
13. "Write an SEO-optimized article about [topic] including these keywords [list of keywords]."
14. "Create five compelling CTA options for our website’s main service page, encouraging users to [desired action]."
15. "Draft a script for a 90-second explainer video about our [product/service], making it engaging and informative."
16. "Compose an engaging invitation email for an upcoming webinar on [topic], highlighting key benefits of attending."
17. "Generate five catchy taglines for our new [brand/product line], each conveying [specific emotion or message]."
18. "Compose a captivating description for [your product] that emphasizes its key advantages."
19. "Craft three different versions of ad copy for a Facebook campaign aimed at [your target audience]."
20. "Draft a promotional tweet under 280 characters for a new blog post discussing [your topic]."
21. "Devise an appealing tagline for a [your industry] conference or event."
22. "Create an engaging caption for an Instagram post showcasing [your product/service]."
23. "Compose an intriguing description for a YouTube tutorial covering [your subject]."
24. "Draft a meta description that entices clicks for a webpage targeting [your keyword]."
25. "Write a persuasive sales email to spark interest in [your promotion/offer]."
26. "Draft an alluring webinar title to draw in attendees interested in [your topic].
27. "Come up with an engaging title for a podcast episode discussing [your subject]."
28. "Write a brief yet powerful mission statement for a [your industry] organization."
29. "Form a clear value proposition statement for [your product/service], highlighting its benefits."
30. "Compose a heartfelt thank-you note for customers who purchase or sign up for [your service]."
31. "Generate various marketing catchphrases that encapsulate the unique appeal of [your product/service]."
32. "Draft an eye-catching subject line for a cold email aimed at [your audience]."
33. "Create a captivating introduction for a case study detailing [your successful project]."
34. "Write three different ad copy versions for a Google Ads campaign focusing on [your keyword]."
35. "Develop a succinct yet persuasive elevator speech for [your product/service]."
36. "Assemble an engaging FAQ section addressing frequent queries about [your product/service]."
37. "Draft an absorbing title and opening for a white paper discussing [your topic]."
38. "Formulate a set of catchy email subject lines for a sequential email campaign about [your topic]."
39. "Craft a creative and convincing product review for [your product/service]."
40. Devise a brief and impactful USP (unique selling proposition) for [your product/service]."
41. "Generate three inviting headlines for a landing page advertising [your offer]."
42. "Write a series of stimulating questions to engage readers in a blog post about [your topic]."
43. "Craft a captivating Instagram story narrative showcasing a day at [your company]."
44. "Refine customer-focused visuals: Review current text and suggest ways to integrate more customer-focused imagery that resonates with the audience and effectively demonstrates the product/service in use."
45. "Improve customer-driven CTAs: Examine the present copy and recommend enhancements for calls-to-action that more effectively engage and motivate the customer."
46. "Advance customer-oriented wording: Evaluate the existing content and offer revisions to enhance its focus on the customer, better addressing their specific needs, desires, and expectations."
47. "Create a series of engaging tweet threads explaining the unique features of [your product/service] and their benefits to the customer."
48. "Draft an informative and appealing script for a podcast ad spot promoting [your product/service], focusing on how it solves specific customer problems."
49. "Develop a narrative for a short, impactful video ad that tells a story related to your brand, highlighting the emotional or practical benefits of [your product/service]."
50. "Write a comprehensive guide on 'How to Choose the Right [Your Product/Service Type]' for publication on your company’s blog, focusing on educating the consumer."

DISCLAIMER

To be successful with ChatGPT prompting, you must adjust, expand and provide context based on your specific needs, target audience, and product/service nuances to create effective and targeted copywriting content.

There is no "magic formula". I can only give you tips and tricks that have worked for me, but you have to iterate and find what works for you.

Final Tips to Create (or Edit) Winning Prompts

Be Specific: Just like in a great coffee order, the more specific you are, the better the result. If you want a blog post, mention the tone, length, and key points.

Give Context: Imagine you're filling in a coworker on what you need. Provide background to help ChatGPT understand the bigger picture. Think about your unique selling points, target audience, and industry specifics.

Play with Styles: Feel free to experiment with different styles and tones. ChatGPT is versatile – it can be formal, fun, or anything in between! The tone should align with your brand voice and the preferences of your target audience.

Start with a Clear Goal: Before you even type out your prompt, have a clear idea of what you want to achieve. Are you looking to generate ideas, create content, or refine messaging? Your goal will guide the direction and detail of your prompt.

Mention the Desired Format: If you're looking for content, specify the format. Is it a blog post, an email, a product description, or social media content? Details like word count, bullet points, or paragraph structure can also be helpful.

Incorporate Keywords: Especially important for SEO-related content. If there are specific keywords or phrases you want to be included, list them in your prompt.

Be Open to Iterations: Most times, the first outcome won't be close to perfect. Refine your prompts as many times as needed. It's a learning process for both you and the AI.

Use Prompt Templates: Develop a few templates for common requests and keep them handy. This can save time and ensure consistency in the type of responses you get.

Encourage Creativity: Don't be afraid to ask for creative ideas or out-of-the-box thinking. Sometimes, the most innovative concepts come from letting the AI explore possibilities freely.

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I hope these prompts and tips are useful!

I see a lot of people bashing AI for copywriting, and again, while I don't condone basing your content exclusively on GPT outcomes, I think it's a great tool to help you create, especially if you don't have a team to rely on or if you're short on time.