5 Ways to Charm a Prospect Who Ghosted You

Welcome onboard, Sales Mavericks

This is the kickoff issue of Zaplify's very own newsletter, where we believe laughter is just as important as leads, and humour can help close deals! If you're into conquering sales challenges with a smile and a savvy strategy, you're in the right place. Let's dive into a world where prospecting meets punchlines, and learning comes with a side of LOLs.

What's Shaking the Sales World?

Let's start with a hot topic from the sales world that's been making waves: the impact of AI on sales professionals. With the rise of AI tools, there's a growing conversation about whether these technologies will work for you or against you. The consensus? It's all in how you use them. Leveraging AI can significantly boost your credibility and effectiveness in sales by automating mundane tasks, allowing you more time to build genuine connections with your clients.

For an in-depth look at harnessing AI to your advantage rather than becoming a casualty of its rise, check out the full discussion over at?Sales and Marketing Management →.

Tips & Tricks

5 Ways to Charm a Prospect Who Ghosted You ??

1. Send a "Missing You" Meme: Sometimes, a laugh can reopen closed doors—or at least get them to peek through the peephole.
2. The "Did You Get Kidnapped?" Follow-Up: Craft a lighthearted email or message that plays on the absurd: "Hey [Name], I started to worry you might've been kidnapped since you vanished after our last conversation! If you're still out there, give me a sign. A simple reply will do—no ransom required."
3. The "Oops, I Did It Again" Technique: Send them something valuable—a tip, a relevant article, or a useful resource—with a playful note: "Oops, I accidentally found this [article/tool/resource] that could really help with [a problem/challenge you discussed] and thought of you. No strings attached, just spreading the good vibes!”
4. Offer a "Break-Up Discount": "This is me, sliding into your inbox for one last attempt to win you over with a deal so good, it's almost like we're breaking up before we got together.”
5. The Exclusive Invitation: Offer them an exclusive look at something new or an invite to a private event/webinar: "You've been specially selected for a sneak peek at our latest [product feature/tool/event]. We're only sharing this with a handful of VIPs. Interested?"

Meme of the Week

Share your favorite sales-related meme and tell us why you love it! We'll pick one to feature in our next edition of this newsletter ??

Tools for Fools

?? 5 Popular Lead Generation Tools

Feeling like an amateur private eye when it comes to tracking down quality leads? Level up your prospecting game with these 5 lead generation tools:

1. HubSpot: The Swiss Army knife of lead generation, offering a complete suite with CRM, marketing automation, email marketing, and more. It's user-friendly and integrates well with other apps, although it might require a deeper dive into your pockets as you scale.
2. OptinMonster: The pop-up ninja of the web, helping you convert visitors into subscribers and customers with its dynamic targeting and personalization options. It boasts a variety of opt-in form types and integrates well with many platforms, though it might take a bit to master its full potential.
3. Mailchimp: Not just an email service but a multifaceted marketing tool that includes CRM and web builder capabilities. It's great for beginners and small businesses, though it may feel a bit restrictive in customization and CRM features as you grow.
4. Leadpages: Drag-and-drop simplicity for creating landing pages and pop-ups that convert. It offers a vast template library and smooth integrations, making it a go-to for generating and managing leads without needing to code.
5. Sumo: The utility belt for growing email lists, increasing social shares, and tracking visitor engagement with tools like Heat Maps. It's user-friendly and offers a free plan to get started, but for more advanced features, you'll need to explore its paid options.

???Quick Poll Time

In the grand drama of being ghosted, 47% of salespeople vote for the classic "play it cool" with a casual follow-up, hoping to spark a dead conversation back to life. Meanwhile, 27% turn into amateur psychologists, analyzing the ghosting scene for clues on how to not get Caspered next time.

20% brush it off with chill, 7% treat it as a tragic coffee spill moment. Overall, a mix of hopeful nudges, introspection, indifference and emotional spills in tackling ghostly silence.

What did we learn? Nothing.

Loved the laughs and learning?

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