5 Tips To Build a Profitable Brand on Linkedin.

One thing that I have come to realize is that you can increase your brand’s online presence, attract the right set of people and generate leads only if you understand what to do and how to do it rightly.?

Below are the 5 most important, yet overlooked things that will help you grow your audience and generate leads faster as a newbie or active Linkedin user.

• Have a defined goal. Write down what you want to achieve by being active on Linkedin.

For example: Get copywriting gigs

The right thing- Help brands generate quality leads through persuasive copy.

Why is this important? Having a well-defined goal helps you follow through the right process and become more focused on what matters.

• ?Create a plan.

For example: I will post 5 times a week and comment on 40 posts?

The right thing- I will post 3 content to show founders the benefits of effective copy in marketing and how I've helped businesses scale through unique copy.

I will also post 2 motivational pieces of content about xxx.

Why is this important? Consistency and sharing testimonials will make you earn your target audience's trust 2/3 times faster.

• ?Optimise your profile using keywords in your niche to increase your search appearance. Use keywords that hiring managers or recruiters are looking for on the LinkedIn profile of potential job candidates.?

How?

- Use relevant job titles that recruiters are searching for (eg: Copywriter and B2B/B2C copywriter).

- Use keywords from the services you offer (eg: Ad copy, landing page copy, social media content creation, blog post writing, and article00 writing).

- List the type of brands you want to work with and include the keywords in your profile (eg: SaaS, etc).

-Choose 2/4 keywords in each of the sections above and use them in your headline when necessary.?

• Analyze what works for influencers in your niche and test different hooks.

Check the content type, content style, and content strategy that work for them to improve your approach and strategy.

• Be consistent.

Take note of these five things to get your desired results.?

Feel free to reach out to me at?[email protected] ?if you need help with building your brand on LinkedIn or want converting copy for your business.

PS: Connect with me here for regular tips and inspiration on content writing and copywriting.