5 Things You Need to Know Before Starting a Co-op/MDF Program

Before you greenlight your next Co-op/MDF channel incentive program, remember to think about these 5 principles:

• How Will Your Funds Be Awarded?
• What Is the Duration of Time Over When Accruals, and Which Accruals, are accumulated?
• When Accruals and Payments Are Authorized?
• What is your Method of Incentive Distribution?
• Who Should Be Notified of the Approval Hierarchy??

P.S. don't forget to schedule your free demo after reading this whitepaper :)

#coopadvertising #coopmdf #channelmanagement #channelstrategy

Enjoy,

Del Heles

CEO, Computer Market Research (CMR)