5 talent attraction strategies that can help you find top talent
Carlos Morales
Founder & CEO Sales Boost Consulting | I help companies boost their sales through training, consulting and continuous coaching.
Talent acquisition goes beyond recruiting. It is about having a long-term employee retention strategy in place. To achieve this you need to constantly evaluate and revamp your talent attraction strategies to include innovative methods. This way you can find not just some of the industry’s best talent but lower your employee turnover rate as well.
A well-developed employer brand is key to attracting top talent.
Employees before applying for a job tend to look for reputable companies that share the same mission as theirs. To leverage this, increasing your brand visibility is vital. Utilize social media platforms to attract potential hires or encourage your existing #employees to share a snippet of your work-life online.
This way Potential candidates can assess their fit and align their goals with that of your company.
2. Employee referral?
One of the ways to attract talent and retain them for the long term is through employee referrals. Fall back on your current employees and have them be your brand ambassadors. You not only end up capturing new talent but boost the morale of your existing ones as well.
Referral incentives also make your existing employees perform better at work. Make sure to motivate them by offering rewards, like a bonus leave or an online gift card for an extra discount on e-stores.
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3. Be accommodating to employee needs
Employees like to be valued and appreciate a work culture that offers some amount of flexibility. This ensures that the day-to-day activities do not end up being monotonous.?
Being flexible to minor changes helps employees strike a work life balance.
Most importantly, it helps to set up a work culture that is inviting to potential candidates.
For example:
- Help your current employees unwind with activities?
- Rewarding with performance bonuses
- Offering work-from-home options when needed.?
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So, consider making room for your employee needs to acquire new talent.
4. Plan and write crisp job descriptions
A well-crafted job description can make you stand out as a company that values talent. Keeping this in mind, enticing job descriptions work well as a talent attraction strategy.
Job descriptions should have:
- Your company culture?
- Job requirements
- Pay scale
- Company profile?
- Any benefits you may offer
- Company’s website or blog?
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5. Build connections through social media recruiting
Social media recruiting is a talent acquisition strategy one should not miss. Social media networks serve as great platforms to search for potential hires and be found to them.? Share your company information on these online channels in the form of short videos, infographics, or posts to be accessible to a large talent pool.
?So, build a strong online reputation and connect with the industry’s top talent around the globe.
??Baby Brain-Building in the first 1000 days with the Oliiki app. Supporting Early Years to have Baby Rooms they're excited by, so children thrive| Speaker|Trainer|Advocate
3 年Can I be bold and offer one more suggestion? That is to realise that you are employing a whole person. That person has a life and work is just part of that life. Supporting employees through transitional times in their lives like the announcement of a pregnancy etc will make all the difference. Support the whole person so they can bring their wholeselves to work!