- Differentiate from the crowd - when you go with the crowd mentality and clarity, you get the crowd results. Many of us believe we are unique in our ways, but we never use that uniqueness. Are you differentiating from the crowd?
- Build Authority - Your career brand is the most substantial value proposition in the market, and it will remain the same for the next 10 years. So, are you building your career brand?
- Profiling - There are run-of-the-mill CVs and strategic profiling, which have different results. Your profile is your brand, and many waste their careers not taking care of the brand. Are you creating a magnetic profile?
- Understanding persuasion - Persuasion is a science and art, but most use bargaining and think they are negotiating. They lose money on the table and then remain underpaid for the next decade. Are you using strategic negotiation?
- Visibility - One of the differentiating factors is visibility in corporate work. People knowing and doing is not enough. They are showing that it is a skill that requires effort. Are you visible or a silent worker?