5 Steps to Realign Your Business with the Life You Want
Annemiek Dunhof
Online Business Coach | Educational Content Creator | Speaker | Teacher
Is your business bringing you the life you envisioned? Or have you lost sight of what truly matters as you chase endless to-do lists?
Many self-made entrepreneurs experience periods of feeling drained, overwhelmed, and demotivated. You’re not alone in this. The reality is, entrepreneurship rarely follows a straight line. It's easy to get caught up in the daily grind and forget why you started in the first place. But, realignment is possible. It begins with intention, clarity, and a willingness to redesign.
Entrepreneurship: A Journey Without a Map
Entrepreneurs often hear that businesses should be built around passions or talents. Some say it should all stem from your skills or experience. But what about those of us who didn’t plan to start a business? What about those who stumbled into entrepreneurship because of a need, a spark, or an unexpected opportunity?
For many, the entrepreneurial journey isn’t premeditated. There’s no perfect plan or polished model at the start. Instead, it begins with an idea or a purpose that evolves over time. As you learn through trial and error, the lines between your life and your business can blur.
Without a roadmap, you often find yourself learning the hard way—making mistakes, wasting time, and judging yourself against impossible standards. But here’s the upside: building your business differently gives you an edge. You’re not confined by convention. You’re thinking outside the box.
When your business and life are so deeply intertwined, it’s easy to lose sight of the bigger picture. The day-to-day hustle can cause you to forget why you started, or leave you feeling out of place completing tasks that were never meant to be yours.
When was the last time you asked yourself:
The Hidden Cost of Copying What Works for Others
For years, I followed the strategies of coaches and leaders, believing their methods would guarantee success. But burnout taught me this: it wasn’t the work itself that drained me—it was the business model I copied without considering my unique needs and strengths.
What works for someone else won’t necessarily work for you. We all have different skills, personalities, and definitions of success. What fulfills one person might leave another feeling stuck. That’s why it’s so crucial to pause and ask:
Your business should be a purposeful tool for designing the life you want—not a one-size-fits-all template.
5 Steps to Realign Your Business with the Life You Want
When I began intentionally aligning my business with my core values and the things that truly bring me joy, everything changed. My work became more fulfilling, my energy returned, and my business started to work for me rather than the other way around. You can read more about this transition in my article, 2024: The Year I Let Go: Aligning Life, Work, and Identity. Now, let’s dive into the steps you can take to realign your own business with the life you desire:
1. Reflect on Your Ideal Day
Picture your perfect workday:
Define what balance looks like for you and use that as your compass.
2. List Your Non-Negotiables
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Clarify your core values and boundaries:
These values will guide every decision you make.
3. Audit Your Current Model
Examine your business structure, processes, and systems:
Be honest about what’s working and where you need change.
4. Test Small Changes
Overhaul doesn’t have to be overwhelming. Start with intentional tweaks:
If you need guidance, take it one step at a time and start small, but with purpose.
5. Lead with Your Story
Let go of chasing trends or mimicking others. People want to connect with the real you. Share your journey, struggles, and wins authentically—this could mean infusing your brand with humor, vulnerability, boldness, or something entirely unique to you.
Build a culture that reflects who you are, not who you think you should be.
Ready to regain control of your life and business?
Redesigning your business isn’t about starting over. It’s about making small, intentional changes that bring your work back in line with your values and goals.
What would your ideal business look like? What’s one step you could take today to realign with your vision?
If you’re ready to regain control of your business and build something that truly supports your life, I’d love to help you create your roadmap. Book your discovery call now.