5 specific reasons: Why LinkedIn Marketing is so important for B2B Brands & Businesses ?

5 specific reasons: Why LinkedIn Marketing is so important for B2B Brands & Businesses ?

This is the 1st ad I see when I type B2B Marketing in Google.

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It makes me really feel great. Over the last few years I have been very active in this platform spending at least 1 hour for myself (building my network, my knowledge, helping others with their problems etc.) and 1 hour or more for my clients (for LinkedIn Advertising/Marketing).

You might have have several questions in your mind as how to leverage LinkedIn for the growth of your BUSINESS or build your PERSONAL BRAND. Let me be very clear, its a consistent process and CONSISTENCY YIELD RESULTS.

So why LinkedIn for Marketing?

  • World's Largest professional network. 630Mn + members
  • 93% of marketers now consider LinkedIn to be the most effective site for business networking.
  • The clear place to reach the decision-makers and promote your product or service.
  • Highly professional- A serious website to use for business, unlike other social networks
  • Effective tool for business Lead generation/Sales Optimization

Brands/Businesses can Advertise/Market Nationally and Internationally to reach, engage & convert their targeted audience.


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How I can help ?

  1. LINKEDIN ACCOUNT MANAGEMENT & PAGE OPTIMIZATION
  2. CAMPAIGN & CONTENT DESIGN
  3. REGULAR POSTING, 3 TIMES A WEEK AND ON SPECIAL OCCASIONS/FESTIVITIES
  4. PARTICIPATE IN RELEVANT GROUPS AND DISCUSSIONS FOR BRAND VISIBILITY
  5. PAID ADVERTISING AND TARGETED MARKETING INTER/NATIONALLY FOR AWARENESS/ BUILDING TRAFFIC/ ENGAGEMENT/ LEAD GENERATION/SALES OPTIMIZATION
  6. CAMPAIGN ANALYTICS
  7. CROSS PROMOTION IN OTHER RELEVANT PLATFORMS/PORTALS/HASHTAGS TO MAXIMISE BRAND EXPOSURE.
  8. ONLINE REPUTATION MANAGEMENT

So, this is a shout out to all the Businesses in the B2B domain (IT, Manufacturing, B2B services or Non IT). Please feel free to get in touch with me for further discussion. Let me help you to build your BUSINESS better and stronger.

Digital & Mainline Advertising Agencies (from India & International locations) can also connect with me for their B2B clients.

P.S. An holistic B2B marketing plan along-with LinkedIn platform can also be formulated based on your request.

You can also read my recent article on How to execute Integrated Marketing Campaigns with ease.


Suzie Canham

Google Advertising Specialist | Freelance Artist

5 年

Very insightful, thanks for sharing!

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