5 SEO Mistakes Your Business Cannot Afford to Make (And Tips on How to Avoid Them)

Want to crack the code to position your website at the top of Google? Search Engine Optimization (SEO) is the way to do it.

However, many small (and even mid-sized) businesses don’t have a dedicated SEO department or even a dedicated SEO professional to get the job done. The truth is, 57% of B2B professionals said the lack of a dedicated SEO manager was actually their biggest obstacle to successful content marketing. And that's a lot.

Without someone looking into every aspect of your organization’s SEO strategy, mistakes happen. Here are the 5 SEO mistakes your business cannot afford to make:

1. Not creating an ongoing SEO strategy
2. Ignoring the behind-the-scenes SEO elements
3. Forgetting about backlinks
4. Ignoring local SEO
5. Forgetting that people read content, not just search engines.?

However, you don't have to make these mistakes. In fact, there are several things you can do to avoid these issues.?

In this blog, we cover the 5 common SEO mistakes in depth with tips on how to avoid them so you can continue down the path toward search engine success.

By avoiding these mistakes, you'll be on your way to increasing your position in search engine results.

For more business and marketing tips, articles, and news keep scrolling.

Why Workplace Happiness Matters (And 3 Ways to Cultivate it in Your Business)

How do you create a workplace that promotes engagement, longevity, and happiness? There are 3 components to work-life that you can control to set your business up for this type of environment. Read all about them here!

How 1 Bold Step Builds Our Strategic Marketing Plans

Let’s face it. Marketing plans can be tedious to create. They can be overly detailed, long-winded, and might even struggle to show how they tie back to the business growth as a whole.

That's why we’ve developed our Strategic Marketing Plan (also known as the “Marketing House”) to solve this problem.?Click here?to learn more about the process.

Congratulations!

Shout out our clients AEBetancourt ,? ClickBid , and? Impact Fab Inc ?for receiving the Michigan Celebrates Small Business Top 50 Companies to Watch Award! ??

We are so happy for you all.

More Rooms More Love

Since 2007, Adam Clarke has been involved with The Ronald McDonald House Charities of West Michigan on a committee or at the Board level. The 1 Bold Step team has participated in numerous events throughout the year, and we are excited that the House is expanding to meet the growing needs of the community.

Recently, we attended the Capital Campaign Announcement. Here are?more details?about what's happening:

• Overhauling the existing apartment to provide 8 additional private suites to serve more families.
• Enhancing our ADA features including 3 new accessible rooms, accessible kitchen space, and power doors throughout the house.
• Updating the existing dining room and laundry rooms for greater capacity.
• Renovating the current kitchen to include family and volunteer cooking stations.
• Building a new playground for siblings and families to enjoy while away from the hospital.

For more information about how to get involved,?click here to connect with Adam.?