5 Secrets for Business Success From Nextiva CEO Tomas Gorny
Nextiva CEO and co-founder Tomas Gorny ? Credit: Nextiva

5 Secrets for Business Success From Nextiva CEO Tomas Gorny

A guest article from Inc. Magazine , written by Peter Economy

As any startup founder knows, it's not easy creating a business that is built to last. Going from idea to first funding to product-market fit, and from there to sustainable growth and profitability, is full of pitfalls and challenges. It takes the right mix of imagination, foresight, ingenuity, hard work, and luck to get from there to somewhere. It's remarkable that so many founders are able to build successful businesses.

Arriving in LA from Eastern Europe with no money and a tenuous grasp of the English language, Tomas Gorny is a business visionary who went from cleaning carpets in office buildings to building and leading multiple successful businesses, including a pioneering web hosting business, IPOWER, and his current passion, Nextiva, where he serves as CEO.

If you want to build a business that will be successful in the long run, Tomas Gorny offers these 5 tips.

1. Go beyond looking for a gap in the market.

There are all sorts of gaps in markets--places where your business might thrive. Make sure, however, that you truly explore and determine whether there is a market for you to be found in that gap. Taking time to assess whether people will hand over their money for a product or service is an important step in improving your odds of success.

2. Always focus on delivering value.

Always provide more value to your customer than what you're charging. Concentrate on providing value, and wealth will follow.

3. Surround yourself with great people.

It's not just about talent, it's about fit. The right people--fully aligned with your company vision and mission--will make both your life and your business much better.

4. Being underestimated can be a superpower.

It's easier to outmaneuver the competition when they don't take you seriously. Focus on proving your worth to customers, investors, and partners, and you'll earn the respect of everyone in your industry over time.

5. Look for innovation everywhere.

When you find a great idea for a new product or service, document and test it--you may have a real winner. Innovative and profitable opportunities can be uncovered or conceptualized by anyone in your company, in any position. Foster an environment where people are excited to share their creative ideas by demonstrating that you'll take them seriously and act on them.

Edwin Margulies

Serial Entrepreneur, Strategist, Industry Cheerleader

1 个月

I love the advice of looking for opportunities to innovate everywhere. I can tell you that Tomas really practices this at our company and inspires all of us to do this as well. Learning a lot from you Tomas!

A short article, but this really does contain a lot of useful and important wisdom to keep in mind when you are starting a new business. I especially agree with “focus on delivering value.” And “innovation can come from anywhere.”

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