5 Reasons Why Creative Computation is More Important Than Ever Before

Creative computation is transforming how we think about art, technology, and innovation. This convergence of computational power and creative expression is not just about pushing the boundaries of what's possible in art and design; it’s reshaping industries, fostering interdisciplinary collaborations, and opening new avenues for interactive experiences.

We’ve outlined five reasons why creative computation is becoming more relevant and exciting than ever before.

1. Be at the Forefront of New Technologies??

Creators in this field are at the forefront of innovation. They aren’t chasing behind the news of the latest technologies - they’re leading the race. We look to creators like Torin Blankensmith , Lyell Hintz and Tebjan Halm who are creating components in TouchDesigner and vvvv that harness the power of AI and machine learning. Now, beginner and advanced users let their imagination run at the same pace as new technologies are forming.

2. Towards Data Literacy: Data-Driven Creativity?

The proliferation of data in every aspect of our lives offers new material for creative exploration. Artists are using big data and machine learning to create pieces that can react to real-time information, personalize user experiences, or visualize complex concepts in ways that were previously unimaginable. More than being able to design installations that are ever-changing and seemingly alive, this approach is contributing towards data literacy. In an increasingly data-centric world, creative computation allows for access into a world that might otherwise be daunting. Data-driven creativity is giving rise to new forms of expression on a global scale, with the potential to lead transformation in industries and policy changes from a creative and approachable point of view.

ZOE is a temporary co-existence between the reishi mushrooms and a custom-made robotic system. Noor Stenfert Kroe and Amir Bastan received an Honorary Mention at the Prix Ars Electronica 2024 awards.

3. Interdisciplinary Innovation

Programs like TouchDesigner and vvvv have something in common: they are node-based tools. Meaning, while they run complicated code in the background, a user encounters a visual interface; boxes that the users can add, drag and link together to create effects and build a system. Node based tools allow for both programmers that are already familiar with code, as well as artists coming from little to no coding experience, to dive straight in and be able to build their own experiences. These tools allow for interdisciplinary collaborations.?

Our students come from a range of backgrounds. Dancers looking to understand how technology can serve as an extension to their practice; engineers looking for a more creative outlet and means of expressions; motion designers excited by the possibilities of realtime creation as opposed to waiting hours for a result; and others looking for a career change.? The hybrid nature of creative computation not only enriches each discipline but also fosters collaborations, and drives new ways of thinking and problem-solving.

4. Create Interactive Systems and User Engagement??

Instead of passive consumption, audiences now become active participants in the creative process. Creative computation enables the creation of interactive installations, generative art, and immersive experiences that respond to user input, making the experience more engaging and personalized. This shift from static to dynamic interactions is redefining the role of the audience, turning viewers into co-creators.

5. Play?

At its core, creative computation embodies a spirit of play and exploration. It allows creators to experiment with randomness, simulate complex systems, and explore the boundaries between order and chaos. This playful experimentation not only has the potential to bring about new solutions and ideas, but it is joyful and fulfilling. Creative computation is about letting your imagination run free, without limitations.?

If you're curious or just getting started in your career in Creative Computation, consider enrolling in our beginners classes. New classes starting soon.

VVVV Beginners Class - 12 sessions every Monday - starting October 7th

TouchDesigner Beginners Class - 12 sessions every Tuesday - starting October 8th