5 Must-Use Handwritten Notes We Love for Dentist Marketing [+Samples]

We all know how important marketing is for a dental practice. But with so many options, it can be tough to decide what to do. And while some dentists may prefer more high-tech methods, there's something to be said for good old-fashioned handwritten notes.

Sure, they may take a little longer than shooting off an email or text message. But a handwritten note can stand out in a world where we're constantly bombarded with electronic communications. Plus, it's a personal touch that can make patients feel valued and appreciated.

If you're looking for some creative ideas for dentist marketing, here are five no-brainer handwritten notes that we've used with great success:

How Can Dentists Use Handwritten Notes for Marketing?

For dentists looking to differentiate their practice, handwritten notes can be a great marketing tool due to their rarity and nostalgia. Utilizing unique handwritten note templates combined with a personal dentist's message, dentists can establish themselves as more than just a business but as someone who genuinely cares about their clients' needs and experiences.

Handwritten notes also allow dentists to engage more deeply with individuals on an emotional level and help them stand out from other practices in the eyes of potential clients. Overall, handwritten notes provide a compelling marketing opportunity that draws attention to dental services, helping to create and grow relationships between clients and dentists.

New Patient Appointment Thank You

Sending new patient appointment thank yous is an excellent dentist marketing strategy that can positively impact patient retention. It's an opportunity to show your appreciation for someone choosing to trust you with their oral health needs, as well as an opportunity to welcome them into the practice.

Additionally, sending out these thank yous helps make a solid first impression and creates a positive brand experience. Handwritten note templates are available if you need help getting started, but personalizing each will ensure your gratitude comes across as genuinely meaningful.

1. New Patient Thank You

Dear [Name],

I'm [Your Name], a dentist at [Your Company], and I'm excited to thank you for choosing us as your dental care provider. At [Your Company], we take pride in providing the best dental care possible.

At your first visit, we will assess your oral health and identify any concerns. Please use the QR code below to access our website, where you can learn more about our services, access our patient portal, and find valuable oral hygiene resources.

Best wishes,

[Your Name]

Pro Tip: Handwritten note campaigns, combined with SEO, email, social media, and video platforms such as YouTube, Facebook, Instagram, and TikTok, can be used to maximize ROI. Personalized messages through handwritten notes and targeted ads on these platforms create direct connections with patients for maximum engagement.

Dental Practice Update

It can be challenging to stand out with dentist marketing in this digital world. However, clinicians and clients have a unique opportunity to stay top-of-mind and differentiate themselves from their competition with handwritten practice updates or other personalized dentist marketing messages.

By creating personalized patient experiences and equipping staff with handwritten note templates, dentist offices can build lasting relationships with their patients, increasing patient loyalty and patient referrals.

Practice updates sent directly to patients provide an easy way to keep them informed on new services or changes at the office while giving them a glimpse of what they can expect from staff members – from timely scheduling to up-to-date dental care protocols. Clinicians and clients can maximize potential patient relationships with carefully crafted dentist marketing messages for increased patient engagement.

2. Dental Practice Update

Dear [Name],

I'm [Your Name], a dentist at [Your Company], and I'm excited to share an update with you. At [Your Company], we strive to provide the highest level of dental care. We've recently updated our practice with state-of-the-art technology to ensure the best possible patient experience.

This new technology will allow us to provide more accurate diagnoses, quicker treatments, and better results overall. We've included a QR code to take you to our website to learn more about our updated services.

Best wishes,

[Your Name]

Pro Tip: Personalizing your handwritten note template with merge variables will significantly affect your message's engagement and effectiveness. You can customize the note to include two or more personalized variables, such as the recipient's first name, the names of products they may have purchased or shown interest in, and even their neighborhood, town, or city.?

This small but powerful detail shows that you care about each patient and helps to create a sense of trust. Personalizing your notes offers a unique experience that simultaneously sets you apart from other businesses, increasing engagement and ROI.

Happy Birthday Note

Sending a handwritten note to your patients on their birthday is an excellent way for dentist marketing that can build lasting relationships with your patients. Not only will it let them know you are thinking of them, but it may also give them a much-needed reminder to come in for an appointment.

Templates for these notes can easily be found online, usually featuring happy birthday wishes and simple designs. The personalized message within these notes can be adapted to better fit the patient - something they will surely appreciate and remember!

3. Happy Birthday!

Dear [Name],

Happy Birthday! As your dentist at [Your Company], I'm grateful for your loyalty and trust in our practice. We've included a QR code that will direct you to our website, where you can schedule an appointment, view your treatment plan, and access valuable resources for maintaining good oral health.

Remember to maintain your daily dental routine to ensure overall health and wellness. Thank you for allowing us to be a part of your dental health journey. Once again, Happy Birthday!

We look forward to seeing you soon.

Kind regards,

[Your Name]

Pro Tip: Handwritten notes are an invaluable part of any marketing campaign, and to ensure that your message resonates with patients, you must use the right tools. Opt for a real, high-quality rolling ball gel pen with blue ink to write the envelope and the note. Blue ink reduces doubt in the recipient's mind that the handwriting is genuine. Ensure your pen provides smooth and even lines - unmistakably human handwriting.

Patient Appointment Reminder

Appointment reminders are an excellent way for dentist offices to focus their marketing efforts. Not only do appointment reminders let patients know when they have an upcoming visit, but they also can be personalized to help build relationships with patients.

Handwritten note templates allow dentist office staff to customize the message, creating a truly unique interaction between the dentist and their patient. This individualized approach is an effective dentist marketing tool that drives trust and reinforces the level of care received at each visit.

4. Appointment Reminder

Dear [Name],

This is a friendly reminder from [Your Company] that you have an upcoming appointment! I'm [Your Name], your dentist. We look forward to seeing you soon and providing you with the best dental care possible.

We've included a QR code to direct you to our website, where you can access our patient portal and learn more about our services. Scan the QR code to manage your appointments, view your treatment plan, and more.

If you need to reschedule your appointment or have any questions, please don't hesitate to contact us. We're here to help in any way we can.

Thank you for choosing [Your Company] as your dental care provider. We appreciate your business and look forward to seeing you soon.

Best wishes,

[Your Name]

Pro Tip: When sending handwritten notes, use real first-class postage stamps to ensure your recipients know their letter was sent personally. The difference between a first-class stamp and a presorted stamp may be hard to spot, but the printed words “PRESORTED” on the bottom of the letter can hint that the note was part of a much larger mailing.?

Using a first-class stamp will tell your patients you care enough about them to provide reliable postage and ensure they don't feel like another number in your marketing campaigns.

Grand Opening Note for Prospects

The grand opening of a dentist's office is an exciting milestone in the business, and many great marketing opportunities come along with it. Sending a practice grand opening note to prospects can help introduce your dental practice to the local community while creating an added layer of personalization to your marketing strategy.

Utilizing handwritten note templates can make this process simpler and more efficient than the manual handwriting of individual notes. Furthermore, using handwritten note templates for dentist marketing sends a message about the attention and care potential patients can expect when joining your practice.

5. Grand Opening of Our New Office

Dear [Name],

I'm [Your Name], a dentist at [Your Company], and I'm excited to share some news with you. Our practice has recently opened a new office, and we can't wait to welcome you to our state-of-the-art facility.

Providing our patients with the best experience possible, our new office is equipped with the latest technology. Whether you need routine cleanings or complex dental procedures, we can help.

Our new office will be open in May, and we would like to extend a special thank you to you for considering [Your Company] as your dental care provider.

Thank you for your time, and we look forward to seeing you soon at our new location.

Best wishes,

[Your Name]

Pro Tip: If you're looking to track the return on investment of your handwritten notes campaign, applying a unique QR code sticker to each note and following through to conversion will help immensely. Additionally, striving for measurable performance by comparing prospects or patients that have received notes versus those who haven't can be an effective way of gauging success.?

Remember to tailor your messages for different audiences; once you've dialed in the perfect recipe for success, you can put it on autopilot and reap the rewards!

Sending handwritten notes is a great way to stay at the top of your patients' and prospects’ minds. You can build relationships, increase loyalty, and grow your business by sending notes for various occasions.? From milestone events like birthdays and anniversaries to thank-you notes after appointments, handwritten messages are a great way to show appreciation.