5 effective LinkedIn tips for career success

With over 800 million users worldwide, LinkedIn has proven to be a valuable tool for not only digital professionals but professionals across a variety of sectors. It continues to evolve, redesign features, and change the user experience, finding solutions for those who want to find new opportunities, network, promote their businesses, or showcase their knowledge and talents.?

As organisations and hiring managers continue to use the platform to promote opportunities and their collaborative nature, there are various ways professionals can use LinkedIn to boost career success.

Complete Your Profile?

This may seem like something very basic, but many LinkedIn profiles are not completed and optimised to showcase all of the profile’s skills, achievements and experience. There are sections such as ‘Recommendations’ where users can request feedback from previous colleagues and employers to showcase their value as colleagues.?

You can endorse similar skills from other profiles and add sections that showcase your achievements and industry honours. Take full advantage of the profile capabilities LinkedIn offers.?

Use LinkedIn Learning?

Although there are many tools out there that provide valuable learning resources, LinkedIn Learning is an online platform that offers users thousands of courses and tutorials on topics related to business, technology, and creative skills. All LinkedIn members have access to LinkedIn Learning; and it could be a great solution to learn new skills and advance in your career.

Join Groups/Attend Events?

One of the major benefits of LinkedIn is the ability to join various groups. Joining a group can be a great way to connect with others, share insights and tips as well as learn from others in your industry. ?Thanks to the introduction of virtual events, you can join conferences and webinars at any time. You can search for events based on your interests and location, and register for events that interest you.

Engage with Content ?

LinkedIn is a great platform for sharing and engaging with content related to your industry and profession. You can share articles, videos, and other resources, and comment on posts from others in your network. Engaging with content is a great way to build your personal brand and show your expertise.

Make the right connections ?

LinkedIn offers users the chance to connect with users worldwide in a professional and personal capacity. Sometimes it’s not necessarily about the number of connections you have but the value they bring to your network. Your reach level depends largely on how social and engaged you are on the platform, not necessarily how many people are connected with you.

Making the right connections can open the right doors and bring you new opportunities throughout your career. On the other hand, due to the ease with which connections can be made, it can be likely to encounter accounts that are sales-focused to send spam messages.?

Building yourself on the LinkedIn platform will make you a more attractive candidate and garner more opportunities in the future.

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