5 Easy Mini-Offers to Increase Revenue This Month

In the entrepreneurial world, there’s a lot of talk about getting that “next million-dollar idea” or hitting the elusive 6- or 7-figure mark. And those things are GREAT. Amazing, actually! But… many of us need small offers too that can increase revenue, like, now. This month, even.

In fact, some of those mini-offers are the ones that end up selling like hotcakes and getting you to that next level in your business. I’ve seen it happen! (Both within my own business and in others’.)

While your higher ticket offers are likely the bread and butter of your business, smaller offers act as entryways to some of those more lucrative pieces. It lets someone get in on some of the value you can provide at a lower barrier to entry.

Then, when they get results from said low-ticket item, they’ll be way more interested in investing in your larger offers.

Chaaaaa-ching. It’s a win for everyone! 

5 MINI-OFFERS TO INCREASE REVENUE IN YOUR BUSINESS

If you’re an online business owner and wondering what some of these mini-offers can look like, you’re in luck! I want to share five of the best teeny, tiny offers you can create this month to increase revenue.

01. BUILD AN EASY-ENTRY E-PRODUCT

Do you know how to do something? (It’s yes. The answer is yes.)

Do you know how to do something that others are interested in learning or knowing more about? (The answer is also yes.)

Okay, then! That’s settled. You can create and sell an e-product!

It can be an e-book or a resource guide. However you brand it, all you have to do is create a simple PDF download that solves a problem, answers a question, or gives valuable insight to your audience.

It doesn’t need to be the most beautifully designed creation on the planet. In fact, it doesn’t need to be fancy whatsoever.

Think of it as something easy for your audience to digest and implement quickly to get some sort of benefit: streamline something, make more money, learn a new skill, add more joy, etc. etc.

And then price it appropriately.

I find that e-products do best when they’re priced between $5 and $40. Now, I know that’s quite the range, but consider what someone will get out of it if they purchase.

Is it a business product or a lifestyle product? In other words, could they potentially increase their own revenue by purchasing, or does it simply improve their life in some way?

Neither route is wrong, but generally, if they’re going to be able to make money from the product, they’ll be willing to pay a bit more. Then again, if you price it lower, you may have a larger volume of people willing to click “buy.” 

Here’s one of our guides we created for Instagram that is a lot less detailed than my full IG course, but still entirely actionable for those needing support on the ‘gram.

02. HOST A PAID LIVE WEBINAR

Maybe writing and creating an e-book isn’t your style. No problemo.

If you’re more into showing up live and getting into the nitty-gritty in person, then a live webinar is probably more your speed to increase your revenue.

(Hi, every single one of my extroverted friends!)

Now, if you have products like digital courses that go into great detail about your expertise, then don’t worry. This isn’t supposed to replace or replicate those pieces. Nope. Focus instead on ONE skill or one takeaway that could improve someone’s life or business. Break that thing down into actionable steps, and you’ve got yourself a webinar curriculum.

And don’t freak out about how and where to host such a thing. You can literally have people Venmo or PayPal you to secure their spot, create a private Facebook group, add everyone who’s bought a “ticket,” and go LIVE in there.

Boom. Done.

03. CREATE A MINI-COURSE OR WORKSHOP

Hosting a mini-course is essentially the same thing as a paid webinar, but you’ll simply pre-record it rather than showing up live.

There are certain benefits to this, like being able to run it again and again without having to actually get dressed. (Always a plus in my book.)

And you don’t have to deal with the stage fright and nerves of speaking to an audience in real-time.

Again, your focus should be on providing clear, concrete steps to help or support your audience in some way.

A few ideas for workshops include:

• My 3 Secrets to Going Viral on Reels
• The Only Thing You Need to Know to Start a Flourishing Indoor Quarantine Garden
• 5 Ways Your Newsletters Can Boost Your Income

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Ready for numbers 04 + 05? Head to the blog for the full article here!