5 digital marketing strategies to supercharge your growth ??

CES Corporation Makes Waves at Mining Disrupt

Last month, we had the opportunity to work with CES Corporation to help them amplify their presence at the Mining Disrupt conference in Miami. CES produces immersion cooling solutions for clients in the large-scale data industry and wanted to reach cryptocurrency mining companies at this year’s event.

Through a targeted advertising campaign, we helped CES gain 2.8 million impressions during the duration of the conference. This connected them with new customers and boosted their brand awareness across North America!

CES Corporation

Our Strategy Services

5 Digital Marketing Strategies for Scaling Your Business

A digital marketing strategy helps you create a unified path forward for your online presence. If you’re feeling scattered or overwhelmed with your efforts, one of these five strategies could be the tool you need to help guide your growth!

Tips & Takeaways from our Latest Blog

• Search engine optimization (SEO):?Boosting your search rankings improves your chances of users clicking on your website and purchasing from you.
• Paid advertising:?Paid advertising involves bidding in real-time auctions to compete for impressions, clicks, and conversions from users.
• Social media marketing:?Tap into social networks to build connections with your target audience through engaging content and relationship building.
• Conversion rate optimization (CRO):?Make it as easy and simple as possible for users to interact with your website.
• Content marketing:?Share informative and compelling content with your audience to boost awareness, engagement, and leads.

Nail Your Digital Marketing Strategy

How to Create Like-Worthy Content

Rachel Richards, Communications Strategist

What's your #1 tip for writing awesome content?

Write like you're speaking to a friend. Don't imagine your audience as an amorphous group of "29- to 45-year-old males with college degrees who own a home". Think of one person and talk to them. (Maybe his name is Kyle. We all know a Kyle.)

What problems can your content solve for Kyle? If you're an internet provider, can you offer tips to boost his speed and improve his gaming experience? If you're an HVAC specialist, can you persuade him to buy an A/C with helpful advice on cooling his home? Create blogs, videos, and social media content that answer Kyle's questions in a clear and engaging way.

How does storytelling grow a brand's digital marketing presence?

The human brain makes sense of the world through stories. In fact, Princeton University found that as we hear a story unfold, the listener's brainwaves sync up with the storyteller's. Stories help us decipher meaning, remember information, and empathize with others' experiences. They're the ultimate persuasion tool.

Find ways to tell stories in your digital marketing, and make your audience the hero. Build campaigns that show how your products or services have improved their life. Highlight testimonials and reviews on your website and social media so that potential customers can see themselves in your brand.

More Content Writing Tips

The ultimate 2022 guide to thought leadership for your business - SEMrush

Five ways marketers can help design a positive user experience - Think with Google

User research hacks - more ways to know your users - The UX Blog

Why 100% indexing isn't possible, and why that's OK - Search Engine Land

Let’s create a powerful online marketing strategy that wins over your audience.

Reach out to our team to get started now.

Contact Us | Call Us:??780-429-9993 | Email Us:??[email protected]

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