5 Challenges Building a Career as a Woman

Rising in the business world sometimes can be tough for women. ?? Our BizDev Director Olga Rotanenko shares her journey to inspire you.?

• 1. Appearance Stereotype

In my career journey, finding the right mix of brains and style has been a unique ride.?? People often care more about looks, bringing some challenges my way. Some thought success was only about looks, but every day was a chance to show it's more than that. Proving that behind the beauty, there's a clever mind, success is about being both smart and confident, not just looking good.???? It's not just a story; it's a reminder for everyone navigating their path. Embrace what makes you unique because real success is about being true, inside and out.?

• 2. Double Standards

At work, finding the balance between being strong and not labeled as 'bossy' has its challenges, especially for women trying to build their careers. ?? It might seem easier for guys, but learning how to confidently handle that is like playing a game. It's about being strong while still being respectful. And as time goes on, picking up this skill makes the work journey more interesting every day. ????

• 3. Networking Challenges

Networking gets a bit tricky when comments about how appearance sometimes get more attention than talking about business. ?? But I focused on making genuine connections with people who value more than just what's on the surface. Networking is about choosing quality over quantity ??

• 4. Jealousy Colleagues

Getting noticed for doing well at work sometimes meant some women felt a bit jealous. ?? But you know what? Balancing being friendly with going after career goals turned into a kind of skill. Sure, there were times when others gave those jealous looks, but I didn't let that bother me. Just kept the focus on moving forward, making my way. ??

• 5. Work-Life Balance Pressure

Balancing a busy career with a personal life is a challenge we all deal with, and for women, it gets trickier with what society expects.?????? Society often wants us to juggle being a businesswoman, a wife, a mom—all at once. Balancing these roles adds another layer to the mix. So, finding a balance by setting some personal borders, regularly taking care of yourself, and questioning societal norms becomes an important part of keeping things together amidst the chaos. ??

Break stereotypes, defy double standards, navigate envy, and focus on values over superficiality. ?? Your feminine energy is your superpower. Don’t give up! ??

BizDev Director at Pexly - Olga Rotatenko ??