The 5 Best Resources For Your Marketing Breakthrough

Three quick questions before introducing these resources:

1. Would you like more new and repeat clients for your professional service business?
2. Would you like a sustainable flow of new business from these clients?
3. Would you like to achieve this sustainable flow of new business without the shameless self-promotion and annoying selling normally associated with marketing?

If you answered yes to any or all of these questions, you are ready for your marketing breakthrough.

But before stressing out in response to potential problems associated with the many emotions associated with the word breakthrough, let’s clarify what I mean by the term as it applies to marketing professional services.

For present purposes, synonyms for the term breakthrough include: advance, boost, develop, and transform.?

In practice, your marketing breakthrough is more than just tweaking the words in your messaging.? But it’s nowhere near having to make the dramatic leap from quiet and comfortable in-person networking to online advertising and shouting your message at the world.

In effect, it’s closer to doing more of what you already do well … and doing it better … then it is struggling to learn and apply new and unfamiliar methodologies.

So, without further ado, here are the 5 best resources for making your marketing a whole lot better.??

If you would like more of that new business that you want and no doubt deserve, any or all of these resources will help you generate better marketing results.

1. Assessment of Your Current Marketing Situation

This assessment will help you?identify your marketing strengths and weaknesses.?

As a result, you can develop a strategy for?leveraging your strengths to address any problematic issues?that do or might mess up your marketing.

There is no one-size-fits-all format for preparing this assessment.? The best approach is to find the method that works best for you…and then customize this format to meet your own unique needs.

My Internet search of the term generated about 1,100,000,000 results.

1. Laser Coaching Session

Laser Coaching is all about?focusing on critical issues in order to achieve a breakthrough the same way a laser beam can break through steel with a "simple beam of light".

A laser coaching session will help you focus on the information generated by your assessment.?

As a result, you can draw some key conclusions about your current marketing situation.

My online search for the two phrases, laser coaching session and professional service? generated only one relevant result.

3. Your Priority Action Step

From experience, I have learned that the more things that I try to do at the same time, the fewer successful outcomes there are.

Along with this lesson learned, I have also gained the awareness that to achieve success in any area of life,?it is necessary to identify and focus on the one most important task or goal at a time.?

By focusing on “one thing” we can minimize distractions and achieve greater results in less time.

To learn more about prioritizing action steps, check out The One Thing: The Surprisingly Simple Truth Behind Extraordinary Results.? If you want to simplify your life, that one book is a must-have.

4. How To Achieve Better Marketing Results Sooner

This program is the result of a consulting project early in the consulting phase of my career.

My client wanted to know what factors were common to successful real estate salespeople.?

By way of gathering relevant information, I interviewed several owners of successful real estate agencies, asking the same question. After reporting to my client, I repurposed the content as?basic marketing know-how for service providers.

For whatever reason or reasons, this useful program is hidden away in my archives.? But its potential value has been ignored long enough.? In order to generate more benefits for more people, I have decided to unhibernate this resource and make it available to professionals who want better marketing results sooner.

5.? A Masterful Guide to Marketing Your Services

Like the previous item, this program arose from a consulting project early in the marketing phase of my career.

My client wanted an?MBA-level marketing program?for owners of small businesses. The content for this program was to have been drawn from extensive experience.

Over the course of eight months, we developed and delivered monthly 1-day workshops based on content that I had created from his archived material.

After completing our final workshop, my client decided that he didn’t really want to market the program and that the finished content was mine if I wanted it.? I subsequently repurposed the content into a home-study program, which I discontinued several years ago.

I recently came across the home-study program while doing something else in my digital archives. Like item 4, its potential value has also been ignored long enough.? I will also make it available to help interested professionals generate more business for their service businesses.

• Good News/Bad News?

Having introduced these resources, it’s important to note that they represent both good and news.

There are two pieces of good news. They are currently all available in one place: no need for you to undertake your own research or seek out comparable resources.

They are also very user-friendly: no formal marketing training required.

However, as a new service offering, they will be of interest primarily to professionals who consider themselves as early adopters.? As a result, only about 13% of the people who read this article will be interested in these resources.

Also, given the time constraints of the laser coaching component, only about 1% of the people who read this article can enjoy the full benefits of these resources.

And to complicate the availability issue even further, this offer is available for a limited time.? Once another project, currently a work in progress in the works, is completed and launched, best resources offered will be discontinued.

The bottom line: the sooner that you can check out these resources, the sooner you can enjoy those benefits that you want … and deserve.

But if you miss this limited offer … you’ll miss it.?