TrustRadius

2024 is coming to a close on ?? high—awards, partnerships, new offerings, ?? customer wins, and more! While fueled with ?? inspiration, it’s time to turn our attention to 2025 GTM prep. With a foreword from our CMO, Allyson Havener, this month’s Trust Trends is here to help you decide which GTM efforts will continue on and which will be put aside. Inside, you’ll find: ?? A playbook on overcoming key obstacles for GTM in 2025 ? How you can see 4x faster close rates—like TIS (Treasury Intelligence Solutions) did! ?? How to drive awareness with awards #TrustTrends #NovemberNewsletter #GTM #BrandAwareness

We’re thrilled to be a winner of the 2025 TrustRadius Buyer’s Choice Awards!?? This recognition is a testament to our amazing community of users who rated us as having: ?? The best capabilities ?? The best value for price ?? The best customer relationships A huge THANK YOU to our incredible customers for making this possible. This award isn't just a milestone—it's a promise to continue delivering exceptional IT solutions that truly make a difference ??

Account-Based Marketing is undergoing a dramatic ?? transformation. The ?? 2024 ABM Benchmark Report by Demandbase and Momentum ITSMA dives deep into this evolution, analyzing data from 300+ global marketing leaders to show you: ?? How top performers are aligning their entire organization around ABM ?? Why AI and advanced customer data platforms are game-changers ?? What separates high-ROI programs from the rest Ready to transform your ABM strategy? ?? Download the report: https://bit.ly/3O8zfIj Proudly co-sponsored by TrustRadius. #B2BMarketing #MarTech #AccountBasedMarketing #B2BSales

?? GOAL: Increase speed-to-lead for sales and accelerate pipeline generation. ?? EXECUTION: Sinehan Kerman, Sr. Director of Global Revenue Operations at TIS (Treasury Intelligence Solutions), integrated downstream intent data from TrustRadius into ZoomInfo Sales and used the results to train and empower her BDR and AE teams with in-market enterprise accounts. ?? RESULTS: In just 30 days, the saw 6 new opportunities, 4x faster deal velocity, and 2x’ed their average TrustRadius intent opportunity value. Amazing work, team! ?? ?? See the full story: https://bit.ly/48uLsQG #CustomerSpotlight #CustomerStories #IntentData #DownstreamIntentData #ZoomInfo #ZoomInfoSales #TreasuryManagement

Companies have been ?? advised by the Federal Trade Commission to shape up on consumer review practices or prepare for the ?? penalties. Fortunately, we've always been ahead of the game with strict review moderation processes, not allowing cherry-picking or suppression of reviews, and always disclosing incentivized reviews. ?? Curious how we do it? Check out our blog by our very own review quality expert, Katie Marino-Kyle (who also read the entire 163-page ruling so you don't have to!): https://bit.ly/4fK8EwH #FTC #FederalTradeCommission #NoFakeReviews #ReviewsMatter #ConsumerReviews

?? We're incredibly excited to share that Zendesk has been recognized with the inaugural 2025 Buyer’s Choice Award from TrustRadius! ?? Zendesk has been voted best capabilities, value for price, and customer relationships from our users — huge thanks to our amazing customers who made this possible! See what users are saying on our TrustRadius page: https://zdsk.co/3Zfujrx

We are thrilled to be named a 2025 Buyers Choice award winner by TrustRadius! A big thank you to all our customers and users for their trust and for sharing their experiences! #CustomerSuccess

Trust in a brand is incredibly important for technology users and buyers—which is why our ?? 2025 Buyer’s Choice Award is so special. These are not pay-to-play awards. No, these are ?? hard-earned through the voice of customers—and what’s more trustworthy than unbiased, not-cherry-picked, genuine reviews from real users… To qualify for the 2025 Buyer’s Choice Award, vendors needed: ? 10+ new reviews between January 1, 2024, and September 26, 2024, for evaluation purposes ? Within those reviews, at least 75% of reviewers selected the product as having the best capabilities, value for price, and customer relationship. Check out our blog to see who won and learn more about the awards: https://bit.ly/4e6OdsU #BuyersChoice #2025BuyersChoice #AwardWinner #Congratulations #CustomersHaveSpoken

We are thrilled to announce that we’ve won Buyer’s Choice Award from TrustRadius! This award recognizes our commitment to providing an exceptional product and experience to our customers. Our omnichannel contact center software has been atop TrustRadius rankings year after year, rated #1 due to best capabilities, best value for price, and best customer relationship. https://bit.ly/4fqZt4f #contactcentersoftware #customersuccess #innovation

Chosen by the people who matter most—YOU! ?? UKG Pro & UKG Ready are TrustRadius Buyers' Choice winners! #WeAreUKG #TrustRadiusBuyersChoice #HRTechnology #HCMSolutions