5 Benefits of Social Media for business
Social media will help you build up loyalty of your current customers to the point that they will willingly, and for free, tell others about you.”Bonnie Sainsbury
Now days people can easily access the web from anywhere at any time. There are 3 billion people using social network across the globe. Your customers and potential customers are on social media. And so are your competitors.
Social media can offer opportunities you may miss out on by not having a social presence
Here are 5 benefits of SOCIAL MEDIA for business:
1. Increase Brand Awareness & Loyalty
When you post to your social media network, anyone who likes or follows your business profile will see it. With millions of users on social networks , there are plenty of people to reach. If you choose to post high quality photo and informations your viewers may find it worthy and post it to their profiles so their followers will see it as well . Building an audience of loyal customers is one of the best ways to grow your business .
2.Increase website traffic
Social media posts are the key to drive traffic to your website. The more people visit your website the more opportunities for conversions, and Higher opportunities you have to turn these viewers into customers
To drive conversions to your website you must add calls to action because it motivates your customer to do something. So you have to consider what to post also how often to post.
3.Go viral
As people start liking, commenting on, and sharing your social posts, your content is exposed to new audiences, their friends and followers
When one of your followers sees something, shares it with a friend and this friend shares it as well. But you must take in mind that virality will come with good content and good promotion.
4.Customer and audience engagement
If you’re not engaging with your customers, you run the risk of losing them
Ask your customers for suggestions , what they like and dislike and use that information to improve your business. Keep your social posts entertaining and informative. Good social media posts create engagement
5. Cost-Effective
Compared to conventional marketing, social media marketing does not require a lot of monetary resources. If your business is looking for ways to cut marketing costs, social media is a great option
Social media generates a huge amount of data about your customers in real time. You can use that information to make smarter business decisions. Social networks have become an important part of the business world in which people communicate and interact.