45 letters I wrote in 2022

Dear you,

I planned to write 50 letters to you in 2022, but I was only able to write 45. While I am 5 letters short, I am so so proud of every single letter as they have all had profound impact on my life and the lives of others too. When I started these letters in January 2022, I was the only subscriber, and then I added 100 subscribers in less than 24 hours. A letter I intended to write to one person, has become a letter delivered to 3000 people. I am proud of the growth and we will go again in 2023. In my first letter, I knew I wanted to write 100 letters in the course of 2 years, so that means I have to write 55 letters in 2023. I am really looking forward to it, and I hope you are too.

These are the 45 letters I wrote to you this year. Feel free to bookmark this, so you can come to it any time you need a letter to help you navigate your journey.

1. unbranded: a personal letter to you

2. essentialism: focusing on what matters

3. are you findable and memorable?

4. brush your teeth: a note on consistency

5. jumpstart: 3 ways to unblock yourself

6. the funnel: how to create content that drives sales

7. a shark tale: short story about knowing and finding your target audience

8. the difference: audience, consumers, and customers

9. clean the lights: short story on finding your unique selling point

10. dear Blessing, should I work for free?

11. 7 opportunities for women

12. understanding branding: a crash course

13. who you work with matters: how to choose your next boss or client

14. dear Blessing, do I really have any value to offer?

15. make the right things easy

16. how to tell stories with numbers

17. 10 important tips for content and branding managers

18. are you really listening?

19. new mantra alert: sweeter after difficulties

20. are you wasting your wait times?

21. I almost didn't write this article

22. a little something to think about

23. I can't think of a title, but I poured my heart here

24.what are your defining moments?

25. where did the child in you go?

26. you are enough

27. embrace experiments

28. your six senses and how they relate to your brand

29. the difference between price and value

30. lessons from a serial loser

31. figuring out your messaging based on your USP

32. 5 opportunities you should apply for

33. try creating for one

34. the 5 most-liked #Unbrandedletters

35. an unpopular opinion about monetisation

36. a speech that changed my perspective on life

37. five free resources to help you figure out your branding and communication

38. be brave enough to try

39. 5 things I learned from Austin Kleon's "Keep Going"

40. 5 more things I learned from Austin Kleon's "Keep Going"

41. fit to context

42. don't let your ambition rob you

43. does our ability to see, make us blind?

44. letting go

45. This letter right here is the 45th letter.

I know some of you struggled with my lowercase writing, but I love starting sentences with lowercase. I love breaking that particular rule. Thank you to everyone who was able to look past it and focus on the message. Thank you so much for being with me through this journey. One gift you can give someone is a gift of this newsletter. Share your favorite letter with one person you love and care about.

I wrote down a couple of things I am grateful for, and you were one of them. I am grateful for you.

With love,

Blessing Abeng.